The global cling film market is on a steady growth trajectory, with its market size estimated to increase from USD 1,362.5 million in 2025 to an impressive USD 1,921.9 million by 2035, registering a CAGR of 3.5% over the forecast period (2025–2035). In 2024, the market revenue stood at USD 1,331.2 million, reflecting growing demand and wide adoption of cling films across multiple industries.
Cling film, known for its flexibility and protective qualities, is witnessing significant demand in the food industry, which is projected to account for over 64.6% of the total market share by 2035. Its cost-effectiveness, combined with low permeability to water vapor and oxygen, makes it an ideal choice for food wrapping, ensuring prolonged freshness and extended shelf life of perishable items. As a result, cling films are increasingly being used in food presentation and packaging solutions globally.
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The rising consumer preference for fresh and hygienically packaged food and the food industry’s emphasis on innovative and sustainable packaging are expected to be a key driver of market expansion in the coming decade.
The Cling Film Market refers to the market for plastic films, commonly known as cling film or plastic wrap, which are typically used for wrapping and preserving food products. Cling film is a thin, stretchable plastic film that adheres to surfaces like containers, food, or other items.
It is commonly made from PVC (polyvinyl chloride) or polyethylene. The market encompasses various aspects such as production, consumption, sales, and trends related to cling film, which is widely used in both household and commercial applications.
Increasing Prevalence of Foodborne Diseases Drives Growth in Cling Film Industry Demand
Foodborne diseases, often caused by bacterial contamination, have become a growing concern worldwide, emphasizing the importance of safe food handling and storage practices. Cling film plays a critical role in this process, providing a protective barrier that minimizes the risk of contamination during food storage and transportation.
As awareness about food safety continues to rise, consumers are increasingly demanding clean, reliable packaging solutions for their food. Cling film is widely recognized for its effectiveness in safeguarding food from contamination, making it an indispensable tool for both consumers and food industry professionals.
Key Takeaways From The Cling Film Market Report
- The global cling film market recorded a CAGR of 2.3% between 2020 and 2024.
- Market value reached USD 1,331.2 million in 2024, indicating positive growth.
- The food industry in the USA presents significant growth opportunities, with an expected CAGR of 3.4% during the forecast period.
- India’s cling film market is projected to grow at a CAGR of 5.2%.
- Polyethylene is expected to lead the material segment, accounting for 55.3% of the market share.
- Food packaging will dominate the end-use sector, representing 64.6% of the market share until 2035.
Key Drivers Fueling the Growth of the Cling Film Market
- Rising Demand for Food Preservation: Cling films are widely used in the food industry to extend the shelf life of perishable goods. The increasing focus on food preservation and waste reduction boosts the demand for cling films in packaging and storage.
- Convenience and Ease of Use: The growing preference for convenient, easy-to-use packaging solutions in households and foodservice industries has led to increased demand for cling films. Their flexibility, ability to wrap various products, and simple application process contribute to their popularity.
- Growth of the E-Commerce Sector: The expanding e-commerce market, especially in food delivery and online grocery shopping, is driving the demand for cling films as they are used extensively for packaging and protecting products during shipping and storage.
Competitive Landscape
Key players in the cling film sector are creating and bringing new goods into the market. They are combining with various organizations and expanding their geographical reach. A few of them also collaborate and work with local brands and start-up enterprises to produce new products.
Key Developments in Cling Film Market
- Berry Global introduced a new version of its Omni® Xtra polyethylene cling film in November 2023. It is a PVC cling film substitute that is mostly used for fresh food applications.
- Wrapmaster released a new compostable cling film in April 2023, which can be disposed of in a food waste composter and composted in both residential and industrial settings. Wrapmaster’s cling films are well-known for their superior quality and endurance.
Key Players in Cling Film Market
- Berry Global Group, Inc.
- Intertape Polymer Group (IPG)
- Gruppo Fabbri Vignola S.p.A
- Kalan SAS
- Fine Vantage Limited
- Wrapmaster
- Rotofresh – Rotochef s.r.l.
- Manuli Stretch S.p.A.
- Klöckner Pentaplast
- Prowrap Group (Wrapex Limited)
- 3M Company
- Benkai Co., Ltd
- Multi Wrap (PTY) LTD
- Anchor Packaging
- Anhui Jumei Biological Technology Co.
- Reynolds Consumer Products Inc.
Cling Film Market Segmentation
By Material Type:
In terms of material type, the cling film include polyethylene (PE), bi-axially oriented polypropylene(BOPP), polyvinyl chloride (PVC), polyvinylidene chloride (PVDC) and others
By Thickness:
In terms of thickness, the cling film is segmented into up to 9 microns, 9 to 12 micron and above 12 microns.
By End Use:
Some of end users in the cling film include food packaging, beverages packaging, cosmetics & personal care product packaging, and pharmaceuticals packaging.
By Region:
Key countries of North America, Latin America, East Asia, South Asia and Pacific, Western Europe, Eastern Europe, Middle East and Africa are covered.
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