The global processed meat packaging market is poised for significant growth, with an estimated value of USD 1.7 billion in 2024 and a projected reach of USD 2.2 billion by 2034. The market is expected to expand at a compound annual growth rate (CAGR) of 3.0% over the forecast period, from 2024 to 2034. In 2023, the processed meat packaging industry generated USD 1.6 billion in revenue, with a year-on-year growth of 2.5% anticipated in 2024.
The growth of the processed meat packaging sector is largely attributed to the increasing consumer demand for meat snacks, which are gaining popularity for their convenience and ability to meet evolving dietary preferences. As more consumers embrace on-the-go consumption and busy lifestyles, the demand for easy-to-eat, protein-packed options like meat snacks is on the rise.
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Meat snacks, which cater to the growing preference for high-protein foods, are emerging as a key driver of the processed meat packaging market. These snacks, available in a variety of flavors and formats, are attracting a wider consumer base, further fueling the demand for innovative, convenient products.
As a result, the need for effective packaging solutions that ensure the safety, protection, and longer shelf-life of meat snacks is anticipated to play a crucial role in the market’s growth.
Prominent Drivers of the Processed Meat Packaging Market
- Rising Consumer Demand for Convenience Foods: As consumers increasingly seek ready-to-eat and easy-to-prepare meals, the demand for processed meats like sausages, deli meats, and pre-packaged bacon grows. This drives the need for advanced packaging solutions that preserve freshness, flavor, and safety.
- Increased Focus on Food Safety and Shelf Life: With growing concerns about foodborne illnesses, there is a higher demand for packaging that ensures longer shelf life and enhanced safety. Modified Atmosphere Packaging (MAP) and vacuum-sealing techniques are gaining popularity to keep processed meats fresh for longer periods.
- Growing Popularity of Sustainable Packaging Solutions: As sustainability becomes a significant focus for both consumers and businesses, there is an increasing shift toward eco-friendly packaging options. Biodegradable, recyclable, and compostable materials are in demand, prompting innovation in processed meat packaging to meet these environmental goals.
- Technological Advancements in Packaging Materials: Continuous innovations in packaging materials, such as smart packaging and active packaging, are enhancing the ability to extend the shelf life of processed meats while improving the consumer experience. This includes the use of materials that can detect spoilage or maintain optimal product freshness.
- Rising Health Consciousness Among Consumers: With the increasing awareness of healthier eating habits, there is a demand for processed meats with minimal preservatives and additives. Packaging solutions that communicate product benefits, such as “low-sodium” or “organic,” are becoming more important to consumers, fueling growth in the market.
Key Takeaways: Processed Meat Packaging Market
- The global processed meat packaging industry recorded a CAGR of 2.2% between 2019 and 2023.
- The industry’s value reached USD 1.6 billion in 2023.
- Germany is expected to see moderate growth in Europe, with a projected growth rate of 2.5% through 2034.
- In North America, the US is projected to experience a growth rate of 2.6% by 2034.
- Plastic is expected to hold 47.1% of the market value share in processed meat packaging by 2034.
- Among packaging products, canned meat is expected to witness the most significant growth, capturing 29.1% of the market share by 2034.
Competitive Landscape
Several major competitors in the processed meat packaging market are making considerable investments in innovation, research, and development to uncover new functions and improve existing offers. Using technology, these businesses focus safety, product quality, and customer pleasure in order to grow their consumer base.
Key processed meat packaging producers are concentrating on producing sustainable materials and packaging solutions to suit sustainability demands. They are pursuing a merger and acquisition strategy to increase company resources and producing new items to fulfill customer demands.
Key Players of Processed Meat Packaging Industry
- Amcor plc
- Berry Global Group, Inc
- Winpak Ltd.
- Sealed Air Corp.
- Mondi Plc
- Sonoco Products Company
- Constantia Flexibles Group Gmbh
- Thantawan Industry Plc
- Cascades Inc
- Bolloré Group
- Amerplast Ltd.
- R. Faerch Plast A/S
- Smurfit Kappa Group
- Plastopil
Recent Industry Developments in Processed Meat Packaging Market
- In Aug 2023, Amcor announced the launch of curbside-recyclable AmFiber™ Performance Paper packaging, part of the company’s AmFiber portfolio..
- In April 2023, Berry Global began expanding one of its leading stretch film manufacturing facilities in Lewisburg, Tennessee, for completion by early 2024.
- In June 2024, Sonoco announced to acquire Eviosys to creating the world’s leading metal food can and aerosol packaging platform.
Key Segments of Processed Meat Packaging Industry
By Product:
In terms of product, the industry is divided into canned meats, cured meats, meat snacks, and speciality meat.
By Material:
In terms of material, the industry is segregated plastic, paper, foil, biodegradable, and glass.
By Packaging Format:
The industry is classified by packaging format as trays, bags, pouches, wraps, and containers.
By Distribution Channel:
The industry is classified by distribution channel as retail, food service channels, and direct sales.
By Region:
Key countries of North America, Latin America, Western Europe, Eastern Europe, South Asia & Pacific, East Asia, and Middle East and Africa (MEA), have been covered in the report.
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