The dryer sheets market has shown robust growth, valued at USD 12 billion in 2021 and experiencing a year-on-year increase of 5.8% to reach USD 12.7 billion in 2022. According to the latest market analysis, the sector is projected to expand at a compound annual growth rate (CAGR) of 4.11%, reaching an estimated valuation of USD 19 billion by 2032.
Key Drivers of Dryer Sheets Market Growth
- Increased Adoption of Washing Machines: The global prevalence of washing machines has led to a higher demand for complementary laundry products, including dryer sheets, which enhance the washing experience.
- Innovative Product Development: Companies are investing in research and development to create unique scents and advanced formulations, making dryer sheets more appealing to consumers.
- Consumer Preference for Scented Products: As cleanliness is increasingly associated with pleasant fragrances, consumers prioritize scented options in their laundry care choices.
- Versatile Uses: Dryer sheets are not only used in laundry but also for freshening various items, such as luggage and electronics, broadening their market appeal.
- Growing Demand for Eco-Friendly Options: There is a rising consumer interest in biodegradable and environmentally-friendly dryer sheets, contributing to market growth.
- Effective Marketing Strategies: Prominent players are employing innovative marketing campaigns to influence consumer behavior and drive sales of dryer sheets.
- Focus on Longevity and Performance: Increased awareness of the benefits of dryer sheets, such as reducing static cling and prolonging fabric life, is boosting consumer adoption.
Key Companies Profiled
- AkzoNobel N.V.
- Asahi Glass Co. Ltd.
- Dow Chemical Company
- Gujarat Alkalies & Chemicals Ltd.
- Ineos
- Solvay S.A.
- Shin-Etsu Chemical Co. Ltd.
- Tokuyama Corporation
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Key Segments Covered in the Dryer Sheets Industry Survey
By Pack:
- 10 to 50 Pieces
- 50 to 100 Pieces
- 100 to 150 Pieces
- 150 and Above
By Price Range:
- Low Priced
- Medium Priced
- High Priced
By Sales Channel:
- Supermarkets/Hypermarkets
- Convenience Stores
- Online Stores
- Independent Small Stores
- Other Sales Channels
By Region:
- North America
- Latin America
- Western Europe
- Eastern Europe
- Asia Pacific
- Middle East and Africa
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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