The non-alcoholic beer market is expected to reach a size of USD 21,345 million in 2023, with a projected compound annual growth rate (CAGR) of 8% from 2023 to 2033. By 2033, the market is anticipated to grow to approximately USD 45,019.5 million.
Growing awareness of health issues related to alcohol consumption is driving demand for non-alcoholic beverages. As a result, non-alcoholic beer is rapidly gaining popularity compared to traditional alcoholic drinks.
The widespread availability of non-alcoholic beer in supermarkets is expected to boost market growth. Discounted prices at these retailers are attracting consumer attention and driving demand across various locations.
In addition to health concerns, the millennial generation’s desire to explore different flavors in mixed drinks is contributing to the rising popularity of non-alcoholic beers. There is also a growing consumer interest in ethically and organically sourced products, creating new opportunities for market expansion.
Furthermore, the trend of mindful drinking is set to enhance sales, as consumers looking to reduce alcohol intake can enjoy high-quality non-alcoholic options without sacrificing taste, thanks to significant improvements in product quality over time.
Key Takeaways:
- Based on product type, sales of alcohol-free beers are expected to remain high over the forecast period.
- In terms of sales channels, indirect channels such as supermarkets and online retail platforms will remain most lucrative.
- Sales in the United States non-alcoholic beers market accounted for 31.2% of the total market share in 2022.
- Demand for non-alcoholic beers in the China market will increase at an 8.3% CAGR over the forecast period.
Key Players in the Non-alcoholic Beer Industry
- Big Drop Brewing Co.
- Anheuser-Busch InBev
- Heineken N.V.
- Bernard Family Brewery Inc.
- Moscow Brewing Company
- Carlsberg A/S
- Suntory Beer
- Erdinger Weibbrau
- Arpanoosh CO
- Krombacher Braueri
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Non-alcoholic Beer Market by Category
By Product:
- Alcohol-free
- Low Alcohol
By Category:
- Plain
- Flavored
By Material:
- Malted Grains
- Hops
- Yeasts
- Enzymes
- Others
By Sales Channel:
- Convenience Stores
- Liquor Stores
- Supermarkets
- Restaurants & Bars
- Online Stores
By Region:
- North America
- Latin America
- Europe
- Asia Pacific
- The Middle East and Africa (MEA)
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