The global cling film market is poised for significant growth, with an anticipated surge from US$ 1,291.5 million in 2023 to US$ 2,197.6 million by 2033. A steady rise in demand for cling films is projected, showcasing a Compound Annual Growth Rate (CAGR) of 5.5% over the forecast period.
Key Drivers:
- Features and Versatility: Cling film packaging gains traction due to its durability, versatility, and cost-effectiveness, catering to diverse packaging needs across industries.
- Flexible Packaging Demand: The increasing need for flexible packaging solutions drives the adoption of cling films, particularly in the food, pharmaceutical, and consumer electronics sectors.
- Rise of Packaged Food Products: Escalating demand for packaged food items, including ready-to-eat meals and dairy products, fuels the growth of the cling film market globally.
- Organized Retail Sector Growth: The robust expansion of the organized retail sector contributes to the surge in demand for cling film solutions, particularly in supermarkets and hypermarkets.
- Online Grocery and Food Delivery Services: The rise of online grocery shopping and food delivery services further amplifies the demand for cling film packaging solutions, catering to the convenience-oriented consumer market.
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Who is Winning?
Tier 3 players in the cling film market hold 80-90% of the overall value share. Key players contribute up to 20% of the global demand. Capacity expansion and material innovation strategies will remain important in the coming decade.
Berry Global, Intertape Polymer Group, Gruppo Fabbri Vignola S.p.A, Klockner Pentaplast Europe GmbH & Co. KG, Anchor Packaging, Wrapex Limited, and among others are the prominent players in the global cling film market.
Competitive Landscape
Companies operating in the cling film market are aiming for strategic collaborations and partnerships with other manufacturers to expand their portfolio and production capacity.
- In 2021, Berry global group Inc. announced an investment of more than $70 million in food & beverage, e-commerce and consumer goods sector to support continued growth in consumer packaging films.
- In 2020, Gruppo Fabbri Vignola S.p.A developed a certified compostable cling film that is appropriate for food packaging. The cling film will have an ideal combination of breathability, aesthetics, and mechanical performance and is also suitable for industrial uses.
- Compostic announced the launch of certified home-compostable plastic alternative cling film for consumers in the U.S. through online sales channels in 2021.
Growth Opportunities in the Cling Film Industry:
- Biodegradable and Eco-friendly Alternatives: As consumer preferences shift towards sustainability, there is a growing opportunity for the development and market penetration of biodegradable and eco-friendly cling film alternatives, addressing environmental concerns.
- Expansion of Application Scope: Exploring and promoting new applications for cling film, such as in the industrial sector or for specialty packaging needs, can open up new avenues for growth beyond traditional household uses.
- Market Expansion in Developing Regions: Targeting and expanding into emerging markets where disposable income is rising can significantly contribute to the growth of the cling film market, as more consumers adopt convenient packaging solutions.
- Technological Advancements in Material Science: Investing in research and development to create cling film with enhanced properties, such as improved freshness preservation, better heat resistance, or advanced barrier capabilities, can differentiate products and attract a broader customer base.
- Customization and Personalization Trends: Offering customizable and personalized cling film options, such as prints or sizing options tailored to specific customer needs, can tap into the growing consumer demand for unique and aesthetically pleasing packaging solutions.
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Cling Film Market by Category
By Material type:
- Polyethylene
- Low Density Polyethylene (LDPE)
- High Density Polyethylene (HDPE)
- Linear Low Density Polyethylene (LLDPE)
- Bi-axially Oriented Polypropylene (BOPP)
- Polyvinyl Chloride
- Polyvinylidene Chloride
- Others
By Thickness:
- Up to 9 micron
- 9 to 12 micron
- Above 12 micron
By End Use:
- Food
- Meat
- Seafood
- Baked Foods
- Dairy Products
- Fruits & Vegetables
- Ready to Eat Meals
- Others
- Healthcare
- Consumer Goods
- Others
By Region:
- North America
- Latin America
- Europe
- South Asia
- East Asia
- Oceania
- Middle East and Africa (MEA)
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Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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