Cookie dough is a mixture of ingredients used to make cookies, typically composed of flour, sugar, butter, and eggs, along with various flavorings and add-ins like chocolate chips, nuts, or vanilla. It is the raw form of the dough that, when baked, transforms into cookies. Cookie dough can be enjoyed as a treat on its own, often in an edible, egg-free version, or it can be baked into cookies.
The global cookie dough market is anticipated to witness significant growth, reaching a market valuation of US$ 21.5 billion by 2033 from US$ 12.3 billion in 2023, with a CAGR of 5.7% from 2023 to 2033, according to a new report by ESOMAR-certified market research and consulting firm Future Market Insights (FMI).
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Key Factors Driving Market Growth:
- Home Baking Trend During Pandemic: The COVID-19 pandemic led to lockdown measures, encouraging people to stay home and explore baking, including experimenting with various cookie recipes. This trend has significantly boosted the cookie dough market, as home baking became a popular pastime.
- Healthier Lifestyle Choices: The demand for low-fat and organic cookie dough options is on the rise. Consumers are increasingly opting for healthier alternatives without compromising on taste, driving the market forward.
- Hygiene Concerns: With growing concerns about hygiene standards in commercial bakeries, many consumers prefer making cookies at home, further propelling the cookie dough market.
The popularity of edible cookie dough, made with heat-treated flour and pasteurized eggs, is rising. This trend is seen across social media, where unique recipes like cookie dough pancakes and chocolate chip cookie cereal are gaining traction.
Regional Insights:
- Dominated the market in 2021 with over 33.7% of total revenue. High consumer demand, accessibility of ready-to-cook foods, and high employment rates contribute to the region’s market growth.
- Expected to register the highest CAGR during the forecast period, driven by rising disposable incomes and increased expenditure on frozen meals.
Competitive Landscape:
The cookie dough market is moderately fragmented. Key players are expanding their distribution networks and employing competitive strategies such as product launches and mergers to strengthen their market positions.
Key Companies Profiled: General Mills Inc.; Nestle S.A.; Cérélia Group; Dawn Foods UK Ltd.; Dough-to-Go Inc.; Rhino Foods Inc.; Neighbors LLC; Gregory’s Food’s Inc.; Cookie Dough & Co. Do-Biz Foods LLC; Mo’s Cookie Dough Ltd.; Foxtail Foods; Michael’s Bakery Products LLC; George Weston Limited; Wewalka; Sara Lee Bakery Group
Recent Developments:
- Pilsbury: Launched a new line of safe-to-eat edible cookie dough.
- Sonic: Introduced a sundae variation featuring scoops of cookie dough.
For More Information: Get in touch with our analysts to discover more about growth opportunities in the cookie dough market. Customize your report by selecting specific countries or regions and save up to 30%.
