Demand for F&B color fixing agents is anticipated to increase throughout the forecast period at a CAGR of 4.7%. The food and beverages color fixing agents market is anticipated to expand from US$ 2.62 billion in 2023 to US$ 4.14 billion by 2033.
he growing usage of color-fixing chemicals in several industries, such as dairy, confectionery, bakery, and refreshments, is another significant development. This is because color fixing agents have so many advantages, such as high stability, better color retention, and long shelf life.
On the other side, the market is also confronted with difficulties including legal constraints on the use of certain synthetic colorants, rising public knowledge of the negative effects of artificial colors, and the accessibility of natural substitutes.
Manufacturers are concentrating on creating all-natural, clean-label color-fixing solutions to satisfy the rising demand for secure and wholesome food products. Also, the market is being driven by innovation and product differentiation due to the employment of innovative technology in the manufacturing of color-fixing agents.
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The demand for color fixing agents is being driven by the expanding food and beverage sector. Manufacturers are seeking methods to set their goods apart from those of rivals as the number of food and beverage items increase. Manufacturers are investing in color fixing chemicals since color ranks among the top important aspects affecting customer preferences and also improving the aesthetics of their products.
A market opportunity exists owing to the demand for plant-based color fixing agents. Plant-based color fixing agents are in great demand in the food and beverage business as consumers adopt a plant-based lifestyle. Another opportunity for the market is the expanding trend of food customization. Color fixing agents could rise in demand as a result of manufacturers’ ability to modify their goods to suit the tastes of various customers.
Key Takeaways
- Asia Pacific region dominated the market in 2022 and FMI projects that the region could retain its position during the forecast period. The increasing demand for natural color fixing agents in the food and beverage industry is driving the growth of the market in Asia Pacific.
- The market in North America is anticipated to take over the global industry in terms of CAGR. The stringent government regulations regarding the use of synthetic color fixing agents in food and beverages are fueling the adoption of natural alternatives in North America market.
- The food and beverage industry’s expanding need for processed meat and seafood products is boosting the sodium nitrate segment. Its application as a preservative and color enhancer is the reason behind this.
- The beverages segment is being pushed by the rise in popularity of natural color-fixing ingredients like anthocyanins and beta-carotene as well as the increasing desire for beverages that are both healthy and aesthetically pleasing.
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Competitive Landscape:
Manufacturers in the market are concentrating on producing pioneering solutions to suit the rising demand for natural and clean-label food items. Companies are spending on research and development to produce goods that can improve the look and shelf life of food without reducing its nutritional content. To increase their market presence and fulfill the rising demand for food and beverage color fixing agents, manufacturers are also increasing their production capacity and developing alliances with distributors.
Key Players
- BASF SE
- AkzoNobel N.V
- GNT Group
- Merck Group
- Yara International
- GFS Chemicals, Inc
- Chr. Hansen Natural Colors
- Naturex
- Airedale Chemical
- American Elements
- Sonac
- Mitsubishi Chemical Corporation
Recent Developments:
- In January 2021, GNT’s Exberry line of oil-dispersible Colorful Foods received a pink color produced from fruits and vegetables.
- To increase the scope of its robust pigment range, Chr. Hansen Natural Colors announced in April 2021 that it intended to buy the SECNA Natural Ingredients Group.
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Market Segmentation
Food and Beverages Color Fixing Agents Industry By Product Type:
- Sodium Nitrite
- Sodium Nitrate
- Potassium Nitrite
- Potassium Nitrate
- Others
Food and Beverages Color Fixing Agents Industry By Application:
- Beverages
- Meat
- Poultry and Fish
- Bakery
- Dairy
- Others
Food and Beverages Color Fixing Agents Industry By Region:
- North America
- Latin America
- Western Europe
- Eastern Europe
- Asia Pacific excluding Japan
- Japan
- Middle East & Africa
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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