Men’s Skincare Product Sales in Western Europe Likely to Develop at an 8.3% CAGR by 2033: Demand for Multifunctional Products Simplifying Routines is Growing

Men’s Skincare Product Sales in Western Europe
Men’s Skincare Product Sales in Western Europe

The Men’s Skincare Product Industry in Western Europe is expected to reach USD 2,602.9 million by the end of 2023. From 2023 to 2033, Western Europe’s demand for men’s skincare products is anticipated to grow at a compound annual growth rate of 8.3%. By 2033, the industry is expected to be valued at USD 5,799.8 million.

Important factors driving the men’s skincare product industry in Western Europe are the growing emphasis on natural and sustainable ingredients, the evolution of social norms encouraging male self-care, and creative online marketing techniques aimed at male consumers. These patterns point to a revolution in men’s grooming products in this area.

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The demand for men’s skincare products in Western Europe has surged in recent years, reflecting a cultural shift towards grooming and self-care. Increasing awareness of skincare routines, propelled by social media and evolving gender norms, has driven this trend.

Men are seeking specialized products, including cleansers, moisturizers, and anti-aging solutions. Brands are responding with targeted marketing and product development. The market shows sustained growth, highlighting a lucrative opportunity for the beauty industry in catering to the evolving preferences of the modern European man.

Key Takeaways from the Men’s Skincare Product Industry in Western Europe

  • The Men’s Skincare Product Industry in Western Europe is projected to rise at a moderate share of 8.3% CAGR through 2033.
  • The Men’s Skincare Product in Korea is anticipated to register an average CAGR of 12.3% through 2033.
  • Japan’s Men’s Skincare Product Industry in Western Europe is expected to record a sluggish CAGR of 8.9% through 2033.
  • Germany’s Men’s Skincare Product is poised for expansion, with a steady CAGR of 8.6% through 2033.

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“The demand for men’s skincare products in Western Europe is experiencing a robust upward trajectory. The trend is underpinned by evolving cultural norms, increased social media influence, and a growing emphasis on personal grooming among men. Our findings indicate a lucrative market opportunity for beauty brands to capitalize on this shifting landscape, with sustained growth expected in the foreseeable future.” Says FMI Analyst

Key Players:

  • L’Oréal
  • Nivea (Beiersdorf)
  • Procter & Gamble (Gillette)
  • The Body Shop (L’OCCITANE Group)
  • Bulldog Skincare
  • Clarins
  • Clinique

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Key Segmentations:

By Product Type:

  • Cleansers & Face Wash
  • Moisturizers & Creams
  • Serums, Oils, & Treatment
  • Shave Care
    • Shaving Cream
    • Shaving Foam/Gel
    • After Shave Lotion
    • After Shave Splash/Gel
    • After Shave Balm
    • Other Shaving Products
  • Sunscreen
  • Facial Scrubs & Polishes
  • Others

By Skin Type:

  • Oily Skin
  • Dry Skin
  • Sensitive Skin
  • Combination Skin
  • Normal Skin

By Price Range:

  • Economy
  • Mid-Range
  • Premium

By Source:

  • Organic
  • Conventional

By Sales Channel:

  • Supermarkets/Hypermarkets
  • Specialty Stores
  • Multi-Brand Stores
  • Discount Stores
  • Salon/Grooming Clubs
  • Drug Stores & Pharmacies
  • Online Retailers
  • Other Sales Channel

By Country:

  • Germany
  • Italy
  • United Kingdom
  • Spain
  • France

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of ~400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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