The global egg powder market is whisking up a storm, with a projected CAGR of 9.6% from 2024 to 2034. This translates to a market value reaching a staggering USD 4.8 Billion by 2034, up from USD 1.9 Billion in 2024. This report dives into the yolk of the matter, exploring key growth factors, future trends, and lucrative investment opportunities for B2B investors seeking a piece of the action.
A Wholesome Alternative for Health-Conscious Consumers
Egg powder is a dehydrated form of whole egg or egg whites, offering a convenient, shelf-stable, and versatile ingredient for the food and beverage industry. It boasts a concentrated source of protein, making it ideal for health-conscious consumers seeking alternatives to traditional protein sources. Egg powder finds application in a wide range of products, including:
- Bakery goods (cakes, cookies, pastries)
- Beverages (protein shakes, sports drinks)
- Snacks (chips, extruded snacks)
- Sauces and dressings
- Nutritional supplements
Demand on the Rise: Consumers Scramble for Protein and Convenience
- Soaring Protein Demand: Consumers are increasingly prioritizing protein intake for muscle building, weight management, and overall health. Egg powder offers a readily available and affordable source of high-quality protein.
- Focus on Free-From Products: The growing demand for allergen-free and lactose-free products positions egg powder as a perfect substitute for those with dietary restrictions.
- Convenience Reigns Supreme: Busy lifestyles fuel the need for convenient food options. Egg powder’s extended shelf life and ease of use make it a valuable ingredient for food manufacturers and home cooks alike.
- Sustainability Gains Traction: Egg powder reduces food waste by extending the shelf life of eggs. This resonates with environmentally conscious consumers and businesses.
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Growing Factors: Hatching New Opportunities in the Egg Powder Market
- Product Innovation: Manufacturers are constantly developing new egg powder products with enhanced functionality and cater to specific dietary needs. This includes fat-reduced and pre-cooked varieties.
- Focus on Clean-Label Ingredients: Consumers seek natural and minimally processed ingredients. Egg powder, derived from real eggs, aligns perfectly with this clean-label trend.
- Rising Demand in Emerging Markets: Developing economies in Asia Pacific and Latin America are experiencing a surge in demand for convenient and protein-rich food options, creating a significant growth opportunity for egg powder manufacturers.
Key Takeaways from Market Study
- The market is segmented based on type, wherein whole egg powder is anticipated to account for around 40% of the market share over the forecast period.
- The North American egg powder market is expected to witness a lucrative growth rate of 5.0% during the forecast period.
- North America is inferred to account for 2/5th of the global egg powder consumption through 2032
- Use of egg powder sold in food and beverages is expected to hold a market share of over 30% in the forecast period
- The supply chain for the egg powder market was severely hindered by the pandemic, resulting in a sales slowdown. However, with the recovery of the economy and rising consumer demand for healthy and nutritious foods, the business is expected to grow significantly.
“Considering the ongoing trend of consuming innovative clean label products, the egg powder market is extremely likely to see a new wave of application possibilities emerge in the future years,” says a Future Market Insights analyst.
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Competitive Landscape
Consumers’ preferences appear to be shifting towards classic and unique flavors and tastes in recent years, as a result egg powder manufacturers have adjusted their focus towards customer-centric product offerings.
This has creates a window of opportunity for producers who are wagered to try out new varieties and develop unique products. Companies have established a roadmap to manufacture products that address consumer needs and regularly launch new in-trend products owing to innovation-driven methods. The lucrativeness of the industry is expected to steadily rise in years to come as innovation adds new dimensions to egg powder manufacturers’ capabilities.
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Egg Powder Market By Category
By Type, Egg Powder Market is Segmented as:
- Whole Egg
- Egg White
- Egg Yolk
By End Use, Egg Powder Market is Segmented as:
- Food & Beverages
- Bakery
- Confectionery
- Sauces & Dressing
- Others
- Personal Care & Cosmetics
- Pharma
- Dietary Supplements
- Animal Feed & Pet Food
- HoReCa
- Others
By Sales Channel, Egg Powder Market is Segmented as:
- Offline Sales Channel
- Supermarkets/Hypermarkets
- Departmental Stores
- Convenience Store
- Other Sales Channel
- Online Sales Channel
- Company Website
- E-commerce Platform
By Region, Egg Powder Market is Segmented as:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- Middle East and Africa
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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