The global freeze dried fruits market is poised for substantial growth, with a projected CAGR of 7.5% from 2023 to 2033. Starting at a valuation of US$ 8.63 billion in 2023, the market is anticipated to reach an impressive US$ 17.82 billion by 2033. Future Market Insights (FMI) highlights the rising demand for natural ingredients, particularly in the confectionery and bakery industries, as a key driver for this growth. Freeze dried fruits are gaining popularity not only for their nutritional benefits but also as thoughtful gifts, contributing to increased sales.
As consumers increasingly prioritize healthier options, the demand for freeze dried fruits is on the rise. These fruits, including pineapples, strawberries, raspberries, blackberries, and cranberries, are finding applications in various food products such as breakfast cereals, snack mixes, bakery items, confectioneries, ice creams, and pastries. The extended shelf life of freeze dried fruits, coupled with their numerous applications in healthy diets, is stimulating market demand.
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Factors driving the growth of the freeze dried fruits market include the longer shelf life of these products without artificial additives, contributing to their appeal. The imminent expansion is further fueled by the increasing awareness of the health benefits associated with a natural, low-carb diet. Manufacturers are responding to consumer health concerns by introducing innovative freeze dried fruit products, capitalizing on current trends.
Key Takeaways from the Market Report
- Increasing awareness about numerous health benefits of nutritional, natural, and low carb diet, is boosting the demand for freeze-dried fruits and vegetables.
- Conventional freeze-dried fruits are presently leading in the market in terms of nature as they are more enriched with natural flavor, color, and nutrient values.
- Among products available in the market, whole freeze-dried fruits and vegetables are highly favored over dried or granulated.
- The enhancing packaging industry along with the improving lifestyle of consumers is boosting the freeze-dried fruits industry share.
- The European region will account for the majority share in the freeze-dried fruits market and is projected to grow at a CAGR of over 7.5% over the forecast period due to the presence of major manufacturers here.
- North America is another dominant market region for freeze-dried fruits, with a market share of over 25%, and is set to exhibit a similar market share throughout the forecast period.
- B2B is a more volume-heavy sales channel than B2C in the freeze-dried fruits market. With the expansion of markets for snacks, breakfast cereals, powdered beverages, retail (household), and others, the B2B sales channel is gaining traction. It is anticipated to continue exhibiting high growth through the assessment period.
“Manufacturers of freeze-dried fruits would gain significant profits by extensive marketing and increasing their geographic reach among end-users. The ready-to-eat, convenient food and beverage industry would also serve as a major market for freeze-dried fruits,” says a Future Market Insights analyst.
Competitive Outlook
The market is fragmented and highly competitive without any major dominant players. Freeze-dried fruits manufacturers are singling on launching a wide variety of products in order to increase their consumer base and end-user industries and gain a competitive advantage.
Top freeze-dried fruits manufacturers are The Kraft Heinz Company, Mercer Foods, European Freeze Dry Ltd., Chaucer freeze-dried, Molda AG, SARAF Foods Ltd., Watershed Foods LLC, Freeze-Dry Foods, Nestle S.A., Mondelez International, The J M Smucker Company, Olam International, OFD Foods, Ajinomoto Co., Asahi Group, and Van Drunen Farms, among others. and others.
Some of them are focusing on marketing upon various health benefits of freeze-dried fruits that are highly sought-after among consumers. For instance, European Freeze Dry has launched their new complete meal solutions for special dietary meals, weight control meals, and others with an emphasis on sport nutrition, food intolerance, emergency preparedness, and others in the recent year.
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Market Segmentation Of Freeze-Dried Fruits Market
Nature:
- Organic
- Conventional
Product Type:
- Whole
- Diced
- Powdered/Granulated
End use:
- Food & Beverages Products
- Breakfast Cereals
- Dairy Products
- Bakery & Confectionery
- Nutritional Bars & Supplements
- Powdered Beverages
- Snacks
- Retail (household)
Fruit Type:
- Berries
- Strawberry
- Raspberry
- Blueberry
- Cranberry
- Others
- Exotic & Tropical Fruits
- Mango
- Papaya
- Apple
- Guava
- Banana
- Cantaloupe
- Orchard & Citrus Fruits
- Kiwi
- Pear
- Peach
- Lemon
- Orange
- Grapefruits
- Others
Sales Channel:
- B2B
- B2C
- Hypermarkets/Supermarkets
- Convenience Store
- Specialty Store
- Food & Drinks Specialty Store
- Independent Small Grocery Store
- Online Retail
Region:
- North America
- Latin America
- Western Europe
- Eastern Europe
- Asia Pacific Excluding Japan
- Middle East & Africa
- Japan
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About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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