Unlocking the Power of Pre-Workout Supplements A Comprehensive Guide to the Global Market Trends and Key Players

 pre-workout supplements market size
 pre-workout supplements market size

The global pre-workout supplements market size is expected to exceed a 2023 worth of $20,154 million USD. By 2033, its valuation is probably going to be US$ 36,905.8 million. The market is anticipated to grow at an impressive 7.5% CAGR between 2023 and 2033.

It is projected that the market will grow as consumer preferences for nutrient-dense foods and awareness of the benefits of fitness and health improve. The rise in consumer spending on wholesome meals is driving the release of new pre-workout supplements. In an effort to take advantage of the expanding trend towards health and wellbeing, numerous global corporations are expanding into new areas. This is anticipated to benefit the pre-workout supplement market globally.

The global pre-workout supplements market is poised for remarkable growth, with a projected valuation of over $20.1 billion USD by 2023 and an anticipated surge to $36,905.8 million by 2033, marking a substantial CAGR of 7.5% during the period from 2023 to 2033.

The driving forces behind this exponential growth are shifting consumer preferences towards nutrient-dense foods and an increased awareness of the benefits of fitness and health. As individuals invest more in wholesome meals, there is a concurrent rise in the demand for new pre-workout supplements. Global corporations are strategically expanding into this market, capitalizing on the growing trend towards health and well-being.

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Key Takeaways from the Market:

  • In 2018, the global market size was $17,410.6 million.
  • The market reached $19,739.24 million in 2022, growing at a CAGR of 3.2% from 2018 to 2022.
  • The ready-to-drink segment dominated in 2022, capturing 53.6% of the market share.
  • Offline sales channels held a substantial 63.9% market share in 2022.
  • The United States, India, and the United Kingdom held significant market shares of 24.1%, 5.6%, and 7.6%, respectively, in 2022.

Recent Developments in the Industry:

  1. RSP Nutrition launched AminoLean MAX in June 2022, offering enhanced attention, energy, and pump for consumers.
  2. GNC introduced ZOA+ in May 2022, a high-quality pre-workout supplement designed to enhance performance.
  3. GNC launched Pre JYM in April 2022, catering to elite athletes and fitness enthusiasts.
  4. Concept X, a new pre-workout supplement under the Beyond Raw brand, was introduced by GNC in April 2022, featuring 16 ingredients for improved energy, strength, concentration, pumps, and muscular pain assistance.

Key Players in the Global Pre-workout Supplements Industry:

  • MusclePharm Corporation
  • Nutrabolt Corporation
  • BPI Sports LLC
  • Magnum Nutraceuticals
  • GAT Sport
  • Nutrex Research Inc.
  • Beast Sports Nutrition
  • SynTech Nutrition (Medix Laboratories NV)
  • EFX Sports
  • ALLMAX Nutrition Inc.

The expansion of leading players’ R&D efforts is also anticipated to accelerate market expansion. Market growth is predicted to be fueled by the increased popularity of clean-label products and the movement towards sustainability. Home exercise is becoming more and more popular, which expands business potential. Pre-workout supplement sales are projected to increase due to the home workout trend and the lack of free time caused by busy work and personal schedules.

Both dry and wet pre-workout supplements are available. Customers strongly choose dry pre-workout pills for a variety of reasons, with convenience being the most important one. There are several various pack sizes, flavours, and ingredients for dry pre-workout supplements. Both eating and storing them are simple. Additionally, they last longer on the shelf than moist pre-workout vitamins. These elements increase pre-workout supplement need. They are also convenient to transport, which increases their overall demand and fosters the expansion of the global market.

Key Takeaways from the Market:

  • In 2018, the global market size stood at US$ 17,410.6 million.
  • The market accounted for US$ 19,739.24 million in 2022.
  • The market developed at a CAGR of 3.2% from 2018 to 2022.
  • In 2022, the ready-to-drink segment captured 53.6% shares in the global market.
  • The offline sales channel segment captured a 63.9% market share in 2022.
  • The United States pre-workout supplements market captured nearly 24.1% of the global pre-workout supplements market share in 2022.
  • The Indian market in pre-workout supplements garnered nearly 5.6% of the global market share in 2022.
  • The United Kingdom captured 7.6% of the global pre-workout supplements market shares in 2022.

Recent Developments Observed by FMI:

  • RSP Nutrition introduced AminoLean MAX, their newest pre-workout supplement, in June 2022. The new supplement provides better attention, energy, and pump.
  • In May 2022, GNC introduced the ZOA+ pre-workout supplement. High-quality components are used in the production of the new pre-workout pill to provide improved performance.
  • Pre JYM, a brand-new pre-workout supplement for elite athletes and fitness lovers, was introduced by GNC in April 2022.
  • GNC debuted Concept X under the Beyond Raw brand. In it, 16 ingredients make up the new pre-workout pill, which provides greater energy, strength, concentration, pumps, and muscular pain assistance.

Key Players in the Global Pre-workout Supplements Industry

  • MusclePharm Corporation
  • Nutrabolt Corporation
  • BPI Sports LLC
  • Magnum Nutraceuticals
  • GAT Sport
  • Nutrex Research Inc.
  • Beast Sports Nutrition
  • SynTech Nutrition (Medix Laboratories NV)
  • EFX Sports
  • ALLMAX Nutrition Inc.

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Market Segmentation

By Form:

  • Powder
  • Ready-to-drink
  • Capsule/Tablets

By Sales Channel:

  • Offline Sales Channel
    • Supermarkets/Hypermarkets
    • Departmental Stores
    • Convenience Store
    • Other Sales Channel
  • Online Sales Channel
    • Company Website
    • E-commerce Platform

By Region:

  • North America
  • South America
  • Europe
  • East Asia
  • South Asia & Pacific
  • The Middle East & Africa (MEA)

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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