The global beetroot pulp market was predicted to be worth US$268.30 million in 2022. Changing customer preferences towards safe livestock will help the market reach US$ 595.3 million by 2033, with a CAGR of 8% from 2023 to 2033.
The largest demand is projected for dried pulp. It is believed that it accounts for more than 70% of all beetroot pulp marketed. The ease of shipping and lower risk of damage or contamination will keep driving demand in this category.
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Beetroot pulp is high in uncommon phyto-constituents that offer a variety of medicinal advantages, in addition to being high in vitamins, minerals, and nutrients. It possesses anti-oxidant, anti-microbial, anti-depressant, anti-fungal, diuretic, anti-inflammatory, expectorant, and carminative characteristics, making it a “superfood” for today’s generation.
Additionally high in nitrates and sugar, beetroot pulp serves as an energy source for customers. Beetroot pulp is being used more frequently in consumer applications as a result of rising health and wellness awareness among consumers.
Key Takeaways from Beet Pulp Market Report
- The demand for beet pulp is expected to rise consistently, enabling the market register 5.9% CAGR between 2021 and 2031
- Popularity of plant-based ingredients will drive sales in U.S., enabling it to account for over 88% of beet pulp sold in North America in 2021
- The U.K. market will register a steady 2.5% y-o-y growth in 2021
- Increasing veganism trend will support growth in France and Germany
- Government initiatives undertaken to boost public health will support growth in China, followed by Japan and South Korea
“Livestock owners nowadays have become well aware about the livestock feeds they buy and the nutritional benefits it offers. Nutrition is an important factor in recent times and sales of products failing to qualify consumer expectation often get negatively affected.
Thus, the manufacturers of livestock feed have started incorporating high nutritional value in their products. For this purpose, they have started deriving nutrition from sources such as plants to increase the nutritional content of livestock feed, this will boost the beet pulp market” said a lead analyst at FMI
Rise in Livestock Ownership Drives the Beet Pulp Market
The primary driver of the beet pulp market is the increasing number of livestock ownership. The increasing adoption of cows and horses as companion for families is driving the beet pulp market.
Suppertime is the happiest time for livestock, and every livestock owner strives to feed their animals a healthy, flavourful meal. Social comfort, protection, and companionship that animals provide are key factors encouraging them to raise animals. As a result the growing number of livestock owners, in turn fuelling the demand for livestock feed.
Furthermore, a number of businesses are focusing on developing new flavours for their products. The majority of animal feeds contain wheat, corn, and soy, which are combined with animal fats to give it a meaty flavour. Furthermore, safety regulations placed on livestock feed could contribute to an increase in demand for beet pulp market during the forecast period.
Who is winning?
Some of the key players operating in beet pulp market Amalgamated Sugar, Michigan Sugar, Midwest Agri, Tereos, British Sugar, Nordzucker, Ontario Dehy Inc., American Crystal Sugar, Delta Sugar Company and many others. Key players of beet pulp are building strategies that will make their production line more efficient in order to get more output.
- For instance, Delta sugar company, which is leading manufacturer of in beet pulp market, has focused on effective and efficient production process that produces ±140.000 tons of beet pulp. This Company exports to markets in Europe and in the domestic market.
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Get Valuable Insights into Beet Pulp Market
Product Type
- Wet Pulp
- Pressed Pulp
- Dried Pulp
- Pellets
- Shreds
- Ensiled Pulp
Livestock Type
- Cow
- Horse
- Sheep
- Goat
- Pig
- Buffaloes
- Mules
- Asses
Category Type
- Molassed
- Unmolassed
Sales Channel
- Direct Sales
- Modern Trade
- Specialty Store
- Departmental Store
- Convenience Store
- Online Retailers
- Other Retail Formats
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Author
Nandini Roy Choudhury (Client Partner for Food & Beverages at Future Market Insights, Inc.) has 7+ years of management consulting experience. She advises industry leaders and explores off-the-eye opportunities and challenges. She puts processes and operating models in place to support their business objectives.
She has exceptional analytical skills and often brings thought leadership to the table.
Nandini has vast functional expertise in key niches, including but not limited to food ingredients, nutrition & health solutions, animal nutrition, and marine nutrients. She is also well-versed in the pharmaceuticals, biotechnology, retail, and chemical sectors, where she advises market participants to develop methodologies and strategies that deliver results.
Her core expertise lies in corporate growth strategy, sales and marketing effectiveness, acquisitions and post-merger integration and cost reduction. Nandini has an MBA in Finance from MIT School of Business. She also holds a Bachelor’s Degree in Electrical Engineering from Nagpur University, India.
Nandini has authored several publications, and quoted in journals including Beverage Industry, Bloomberg, and Wine Industry Advisor.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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