With a predicted CAGR of ~8.7% from 2022 to 2032, the cat food toppers market is expected to grow from its estimated US$2,910.9 million in 2022 to around US$6,700.2 million by 2032. In the cat food market, cat food toppers have a market share of between 12% and 17%. It is anticipated that as pet owners look for ways to increase the nutritional content of their pets’ food, demand would soar in the market.
As per Future Market Insights (FMI), the sales in cat food toppers market is expected to surge with growing awareness of the ingredients used in pet food items. Cat owners are becoming increasingly aware of the health advantages of natural and organic cat food products, therefore, generating high demand for organic and natural cat food products. Cat owners also prefer food that is devoid of artificial colors and preservatives while also being nutritious for their cats.
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Observing the rising trends for organic cat food products, the manufacturers are expanding their product portfolio to offer organic cat food products and to cater to the needs & requirements of cat owners. The manufacturers are heavily investing in research to develop superior quality and high nutritional organic cat toppers.
For instance, in 2021, The Honest Kitchen, a manufacturer of natural pet meals, toppers, treats, and vitamins, launched a 100% human-grade cat food portfolio. The new product line includes dehydrated, dry, and wet feeds that are comprehensive and balanced. Along with this, they also introduced toppers, snacks, and a hydration booster. The company made the limited number of items currently available at independent supply stores, websites, and approved e-commerce distributors.
Further, the global cat food toppers market is estimated to expand at a CAGR of over ~8.7% during the forecast period of 2022-2032, and it is estimated to be valued at US$ ~6,700.2 Mn by the end of 2032.
Key Takeaways from the Cat Food Toppers Market Study
- North America and Europe together are expected to hold a share of around 66.0% in the global cat food toppers market.
- Based on product type, dry topper segment is expected to witness fastest growth over the forecast period.
- In terms of packaging type, pouches and bags will collectively witness high demand in the global cat food toppers market.
- Based on sales channel, the sales from hypermarkets and supermarkets segment is anticipated to grow at a CAGR of ~6.5% during the forecast period.
- Online retails segment is anticipated to rise at a CAGR of ~11.3% in cat food toppers market.
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“Cat food topper manufacturers are formulating strategies and sales channels for the expansion of their product line to cater to all types of cat breed requirements. Key players are focusing on innovation in product portfolio to improve the shelf life and for the customisation of the product.” Says an FMI analyst.
Who is winning?
Leading manufacturers of cat food toppers are focused on aggressive promotional strategies, advertisements, and new product launches that have driven sales growth of cat food toppers market globally.
Major players present in the cat food toppers market Stella & Chewy’s, The Honest Kitchen, Blue Buffalo Co., Ltd., Nature’s Variety, Merrick Pet Care, Inc., Castor & Pollux Natural Petworks, Mars Incorporated, Only Natural Pet, Petco Animal Supplies, Inc. (WholeHearted), Applaws Natural Cat and Dog and Cat Food, and Tiki Pets among others.
Global Cat Food Toppers Market by Category
By Product Type:
- Dry Topper
- Wet Topper
By Packaging Type:
- Pouches
- Bags
- Can
- Bottles & Jars
By Packaging Size (in Ounces):
- 0-10
- 10-20
- above 20
By Life Stage:
- Kitten
- Adult
By Sales Channel:
- Hypermarkets/Supermarkets
- Stores
- Pet Specialty Stores
- Independent Grocery Retailers
- Drugstores
- Online Retailers
- Others
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- MEA
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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