Squash Drink Market Expected to Reach US$ 1,563.5 million by 2033

The global squash drink market is expected to be worth US$1,563.5 million by 2033, up from US$1,069 million in 2023, with a CAGR of 4% over the forecast period.

Traditional squash contains herbal extracts such as ginger extract and elderflower extract to improve the quality of the squash. Cordial squash is another name for squash. Squash is also blended with alcoholic beverages to make cocktails. The most typically utilised squash bases in any social occasion are orange and lime. Squash has a substantial market share in the worldwide fruit juice market.

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Squash is very popular in Denmark, India, United Kingdom, Bangladesh, Argentina, Pakistan, Ireland,Indonesia, Israel, Norway, Sweden, South Africa, Cyprus, Kenya, Australia, Chinaand New Zealand.

Market Segmentation

Based on type, distribution channel, and region, the squash market is divided. The squash market is divided into four types: orange squash, lemon squash, blueberry squash, and mixed fruit. Among all of these applications, the orange squash segment accounts for a sizable portion of the total squash market.

The demand for Squash is also more as it is very refreshing and is loved by children. On the basis of distribution channel the squash market is segmented into hyper/supermarket stores, departmental stores, grocery/retailers and online retailers. Hyper/supermarket is expected to hold a relatively higher share in the squash market, followed by grocery/retailers segment.

As we all know online stores offers great discounts and easy delivery of the product at the doorstep, thus this segment is anticipated to grow enormously in the forecast period.  On the basis of region the squash market is segmented into North America, Latin America, Western Europe, Eastern Europe, Asia Pacific, Japan and MEA.

Market Regional Outlook

Regional segment for the market of Squash is divided into seven different regions: North America, Latin America, Western Europe, Eastern Europe, Asia Pacific, Japan and MEA. Among these segment Asia Pacific is expected to be the leader of squash market share globally, and is expected to be dominant in the forecaster period.

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In Asia Pacific region the countries like India, Bangladesh and China are the key market for squash. In terms of revenue Europe is the expected to be the second leading contributor in the Squash market, followed by North America.

Market Drivers

The rising demand for non-alcoholic products among consumers is the major driver for the growth of squash market globally. The increasing adoption of natural fruit juices as an alternative to aerated drinks by health conscious consumers is anticipated to drive the growth of global squash market. The increasing growth of natural sweeteners market is expected to bolster the growth of global squash market.

In order to carter to the rising demand of healthy drink , manufacturers are manufacturing squash that are sugar free and has no artificial color. The Squash market is also driven by the love for refreshing juice by the children. Children prefer chilled tasty drinks after doing any sort of physical activity and squash is a perfect answer to their demands.

Squash which contains herbal ingredients are generally a rich source of vitamins which is another reason for the growth of squash market in the forecast period globally. However, the amount of fructose present in the squash which may cause some health issue can be a restrain to this growing market of squash.

Market Key Players

Some of the major players in squash market includes Robinsons, Kissan, Britvic, Hamdard, Coca Cola, Rasna, Assis, Prigat, Primor, Suntory, Nichols and Sunquick among others.

The report covers exhaustive analysis on

  • Squash Market Name Segments
  • Squash Market Name Dynamics
  • Historical Actual Market Size, 2015-2016
  • Squash Market Name Size & Forecast 2017 to 2027
  • Squash Market Name Supply & Demand Value Chain
  • Squash Market Name Current Trends/Issues/Challenges
  • Root Beer Players Competition & Companies involved
  • Squash Market Name Technology
  • Squash Market Name Value Chain
  • Squash Market Name drivers and Restraints

Regional analysis for Squash Market Name includes

  • North America
  • US & Canada
  • Latin America
  • Brazil, Mexico, Others
  • Western Europe
  • EU5
  • Nordics
  • Benelux
  • Eastern Europe
  • Russia
  • Poland
  • Rest of Eastern Europe
  • Asia Pacific
  • Australia and New Zealand (ANZ)
  • Greater China
  • India
  • ASEAN
  • Rest of Asia Pacific
  • Japan
  • Middle East and Africa
  • GCC Countries
  • Other Middle East
  • North Africa
  • South Africa
  • Other Africa

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and regions.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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