In 2023, the global Business as a Service Market is on an upward trajectory, estimated at a value of US$ 202,739.8 million. With a robust Compound Annual Growth Rate (CAGR) of 20.3%, this market is anticipated to reach an astonishing US$ 1,290,622.9 million by 2033.
This meteoric rise is primarily attributed to the urgent need for businesses to embrace new technologies and leverage data-driven communication effectively.
The applications of Business as a Service are not only limited to messaging. It provides a variety of applications like democratising business functions, seamless access to core services amongst the verticals etc. Additionally, business management becomes much easier by the implementation of Business as a Service.
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Key Takeaways:
- The anticipated CAGR during the forecast period is 20.2%.
- The valuation of Business as a Service market as on 2022 is US$ 170800 million
- The anticipated valuation of Business as a Service market in 2032 is US$ 1074100 million
- By service type, the Software as a Service (SaaS) segment had the highest market share of 67.6% in 2021.
- The large enterprises had a higher market share of 65.4% in 2021, as compared to SMEs, which had a share of 35.6%.
- Based on the industry size, the IT & Telecom sector had the highest market share of 23.5% in 2021.
- North American market had a market share of 33.6% in2021
- European market had a share of 21.3% in 2021
- Asia Pacific market had a share of 30.5% in 2021
- The MEA market had a share of 6.6% and Latin American market had a share of 8% in 2021
Being an application of Everything as a Service (XaaS) model, it paves the way for businesses to be reasonable, i.e., payment as per usage. Such factors might very well increase the demand for Business as a Service.
We are living in the times of instant gratification. Verticals across the businesses want to immediately access the services which is delivered by someone else. The application of Business as a Service helps us achieve this using the cloud technology.
One of the biggest benefits of using this service is that the application of cloud technology is democratising the functionalities. This promotes the concept of crowdsourcing within the organisation, as a result of which only the best practices are applied across departments. This is anticipated to increase the demand for Business as a Service.
It is essential to understand that companies which have been operating for quite a long time cannot change their conventional systems on an immediate basis. However, with the usage of Business as a Service (BaaS), the companies can either rope in or discard what they wish to spontaneously on a real-time basis.
Thus, from the analysis of Future Market Insights, it is quite clear that “The urgency to implement new technologies to drive the fundamentally different ways to drive a business through the proper implementation of data driven communication, coupled with many other factors are expected to surge the demand for Business as a Service.”
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Competitive Landscape
With increasing cases of data theft and cybersecurity issues, the key players are looking at ways to empower cloud service with trust and transparency as per the compliance with GDPR requirements. This would certainly reaffirm commitments to global data protection laws and standards. Some of the recent developments in the competitive landscape are as follows:
- In August 2022, Microsoft announced that the Microsoft Offensive Research & Security Engineering (MORSE) takes a three-pronged approach to securing code within the Operating System. Red, blue and green teams, each with a different role to play, help MORSE aggressively battle security threats, repair broken code and prevent issues from ever happening.
- In July 2022, AWS announced AWS Wickr, which is an end-to-end encrypted enterprise communication, which allows secure collaboration across messaging, voice and video calling, file sharing, and screen sharing.
- In August 2022, Google Cloud announced the launch of Data Studio, which is a self-service business intelligence and data visualization product, as a Google cloud service, enabling customers to get Data Studio on the Google Cloud Terms of Service.
Restraints:
While the potential of the Business as a Service Market is immense, there are also challenges and restraints that must be acknowledged. Market players need to navigate issues such as data privacy concerns, regulatory compliance, and the ever-present need for ongoing innovation.
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Key Segments in the Business as a Service Market
By Service Type:
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- Firstly, Software as a Service (SaaS)
- Secondly, Platform as a Service (PaaS)
- Thirdly, Infrastructure as a Service (IaaS)
By Enterprise Size:
-
- In terms of enterprise size, Small and Medium-sized Enterprises (SME)
- On the other hand, Large Enterprises
By Industry:
-
- Within various industries, including:
- To begin with, BFSI
- Additionally, IT & Telecom
- Moreover, Retail
- Furthermore, Healthcare
- Also, Manufacturing
- Moreover, Transportation
- Lastly, Others
- Within various industries, including:
By Region:
-
- Geographically, across regions such as:
- Firstly, North America
- Secondly, Latin America
- Thirdly, Asia Pacific
- Subsequently, MEA (Middle East and Africa)
- Finally, Europe
- Geographically, across regions such as:
Author:
Sudip Saha is the managing director and co-founder at Future Market Insights, an award-winning market research and consulting firm. Sudip is committed to shaping the market research industry with credible solutions and constantly makes a buzz in the media with his thought leadership. His vast experience in market research and project management a consumer electronics will likely remain the leading end-use sector cross verticals in APAC, EMEA, and the Americas reflects his growth-oriented approach to clients.
He is a strong believer and proponent of innovation-based solutions, emphasizing customized solutions to meet one client’s requirements at a time. His foresightedness and visionary approach recently got him recognized as the ‘Global Icon in Business Consulting’ at the ET Inspiring Leaders Awards 2022.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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