Digital Transformation Fuels Rapid Growth and Demand in the Global RTD Bottled Cocktails Market, Projecting US$ 45.2 Billion Valuation by 2032

The global RTD bottled cocktails market Opportunities are set to witness growth at a CAGR of 10.9% in 2022-2032 and reach a valuation of US$ 45,228.8 Million by 2032. Digitization has positively influenced the business of RTD bottled cocktails at some point- whether it is a multinational corporation (MNC) or a small or medium enterprise (SME). The importance of going digital in the RTD bottled cocktails market is not a passing trend, rather it is a permanent new reality for the alcoholic beverage industry.

Due to this, the online sale of alcohol will increase in the future, particularly that of RTD bottled cocktails, which may end up being a popular choice for consumers looking to enjoy drinks beyond the assessment period. A survey found that between March and April 2020 and the same period in 2019, online alcohol sales in the U.S. climbed by 231%.

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Key Takeaways: RTD Bottled Cocktails Market

  • The RTD bottled cocktails market is expected to expand at CAGRs of 1% and 11.7% in East Asia and South Asia, respectively, through 2032.
  • North America and Europe RTD bottled cocktails markets are projected to generate 1% and 27.5% shares, respectively, in 2022.
  • The Latin America RTD bottled cocktails market is currently pegged at 2,11,365 trillion liters in terms of volume.
  • By sales channel, the online retail segment is set to expand at a CAGR of 1% in the forecast period (2022-2032).
  • Based on packaging, the glass segment is anticipated to generate a RTD bottled cocktails market share of nearly 0% in 2022.

“RTD bottled cocktails are expected to showcase high demand among millennials as key players are launching unique products with innovative ingredients and formulations to provide functional health benefits,” says a Future Market Insights analyst.

Competitive Landscape: RTD Bottled Cocktails Market

Key manufacturers of RTD bottled cocktails are mainly focusing on research and development activities to add value to their existing product portfolios. They are also striving to enhance their quality and product ranges by adopting advanced technologies and equipment.

  • In July 2022, Thomas Ashbourne, a producer of craft spirits, launched four premixed cocktails specially curated by its celebrity founding partners, namely, Playboi Carti, Ashley Benson, John Cena, and Sarah Jessica Parker.
  • In November 2020, Dutch drinks firm De Kuyper launched ready-to-drink cocktails with different flavors from berry, citrus, and fruits in the U.K, China, and the Netherlands.

More Valuable Insights on RTD Bottled Cocktails Market:

Future Market Insights, in its new report, offers an impartial analysis of the global RTD bottled cocktails market, presenting historical data (2017-2021) and estimation statistics for the forecast period of 2022-2032.

The study offers compelling insights based on product type (cider, gin, vodka, wine, whiskey, rum, hard sheltzer, cocktail), flavor (natural/unflavored, flavored), price range (economic, mid-range, premium), sales channel (on-trade/food service, institutional sale, retail, online retail), and packaging (glass, plastic) across seven major regions of the world.

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RTD Bottled Cocktails Market Outlook by Category

By Product Type:

  • Cider
  • Gin
  • Vodka
  • Wine
  • Whiskey
  • Rum
  • Hard Sheltzer
  • Cocktail

By Flavour:

  • Natural/Unflavored
  • Flavored
    • Citrus
    • Ginger
    • Apple
    • Vanilla
    • Berry
    • Tropical
    • Coconut
    • Jerk
    • Plantain
    • Mixed Fruits
    • Others

By Price Range:

  • Economic
  • Mid-Range
  • Premium

By Sales Channel:

  • On-Trade/Food Service
  • Institutional Sale
  • Retail
    • Hyper Market/Super market
    • Convenience Store
    • Specialty Stores
    • Liquor Shop/Beverage Exclusive
    • Airport Retail
  • Online Retail

By Packaging:

  • Glass
  • Plastic

Frequently Asked Questions

  • How big is the RTD bottled cocktails market?
  • At what CAGR is the RTD bottled cocktails market poised to expand through 2032?
  • At what CAGR did the RTD bottled cocktails market grow over the past half-decade?
  • What will be the RTD bottled cocktails market size in 2032?
  • What are the key drivers of RTD bottled cocktails market?
  • How are key players aiming to increase sales in the RTD bottled cocktails market?
  • Who are the key players operating in the RTD bottled cocktails market?
  • Which are the top countries driving the RTD bottled cocktails market?
  • What is the North America RTD bottled cocktails market outlook?
  • What is the share of India in the South Asia RTD bottled cocktails market?

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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