Anticipated to expand at a Compound Annual Growth Rate (CAGR) of 4.2% throughout the projected period, the Dive Computer Market in the UK is on an upward trajectory. Renowned as a premier diving destination, the UK boasts the top scuba diving locations in Europe.
The expanse of diving opportunities in the UK is extensive, encompassing everything from Scottish reefs nestled in the North Sea to submerged quarries harboring historical airplane wrecks. This rich diversity of high-visibility scuba diving sites has fostered a substantial community of divers, consequently giving a substantial boost to the sales of dive computers across the UK.
The Global Dive Computer Market is expected to grow at a CAGR of 5.7% from 2022 to 2032, reaching a value of US$ 1.10 Bn by the end of 2032. Further, numerous dive computer firms are concentrating on innovation and expanding their portfolios in order to improve market penetration.
They are also offering several diving computer devices based on their featured characteristics, such as depth measurement, time locater, ascent rate, previous dive information, low battery warning and enriched air compatible feature.
For instance, leading manufacturer of dive instruments ‘Suunto’ has made a partnership with Swedish start-up company ‘3ngage’, to manufacture a 3-Dimension diving computer products which is very useful for all types of divers and helps to measure depth and time in water.
Further, companies have the opportunity to motivate consumers to pay more for brands, products, and other company services after developing new diving computer technologies and products and focusing on premiumization.
Consumers prefer to pay a high value for a product with advanced and unique features, therefore many firms begin to follow this trend and heavily spend in research and development in order to create and invent new goods and make them a premium product at a competitive price.
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Key Takeaways from the Dive computer market Study
- In terms of mode of sales channel, direct sales has the most market share and is expected to be the fastest expanding sales channel.
- In terms of product type, wrist dive computer is expected to be witness fastest growth over the upcoming decade.
- AMOLED display type is the most preferred dive computer in the market.
“Leading manufacturers in the global diving computer market are increasing their R&D efforts in order to extend their product range and improve technology. Also, leading businesses are focusing on new potential markets in order to grow their consumer base and establish a stronger global presence, “Says an FMI analyst.
Who is winning?
Leading dive computer manufacturer are focusing on aggressive promotional techniques, commercials, and new product launches to boost dive computer sales growth globally.
Major players present in the dive computer market are Garmin Ltd., Johnson Outdoors Inc., Aqua Lung International, Poseidon Diving System AB, Suunto Oy, Mares, Oceanic, Shearwater Research Inc., Sherwood Scuba LLC., and Atomic Aquatics among others.
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Global Dive Computer Market by Category
By Product Type:
- Wrist Dive Computers
- Console Dive Computers
- Air Integrated Dive Computers
- Others
By Display Type:
- AMOLED Display
- MIP Display
By End User:
- Beginner/ New Diver
- Casual Diver
- Active Diver
- Advanced/ Professional Diver
By Price Range:
- High Range
- Mid– range
- Low Range
By Sales Channel:
- Direct Sales
- Hypermarkets/ Supermarkets
- Specialty Retail Stores
- Online Retailers
- Others
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- MEA
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Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.
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