Vegan Clothing Market Booms in North America: US$ 365.9 Million Projected Size in 2023 | FMI

North America’s market presence in the Vegan Clothing Industry is significant, with a market size of US$ 330.7 Million in 2022, projected to grow to US$ 365.9 Million in 2023. Looking ahead, the region is expected to maintain its dominance, with a projected market worth of US$ 966.6 Million in 2033.

This growth in North America’s vegan clothing market can be attributed to the presence of both small ethical brands and major retailers, including ZARA, H&M, and Tentree. These companies have responded to the rising demand for vegan clothing by offering dedicated vegan clothing lines to cater to conscious consumers.

Another noteworthy aspect of the North American market is the strategic use of celebrity influence to promote vegan fashion. Renowned Canadian music legend, Bryan Adams, collaborated with ‘Wuxly’ to launch their BAD collection of vegan outerwear, showcasing how influential figures in the entertainment industry are aligning themselves with sustainable and ethical fashion brands.

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The combination of diverse ethical brands, prominent retailers, and celebrity endorsements has contributed to North America’s position as a leading player in the vegan clothing market, fostering a growing shift towards conscious and eco-friendly fashion choices in the region.

The revenue of Vegan Clothing Market were estimated at US$ 628.7 Million in 2022 and is anticipated to grow at a CAGR of 12% from 2023 to 2033, according to a recently published Future Market Insights report. By the end of 2033, the market is expected to reach a valuation of US$ 2.2 Billion. The apparel type of Vegan Clothing accounts for a significant revenue in the market with a projected CAGR of 12.1% from 2023 to 2033.

Vegan clothing refers to clothing, footwear, and accessories made without any animal products and the market is driven by the increasing demand for sustainable and ethical fashion, as more consumers become aware of the negative impact of animal agriculture on the environment and animal welfare.

Companies that specialize in materials development are creating vegan alternatives to traditional textiles by using innovative, animal-free materials such as grape waste, pineapple waste, and apple, as well as other bio-based materials. These companies are teaming up with fashion brands to produce lines of vegan clothing made from bio-based materials, which promotes the use of innovative materials in the industry. These strategic partnerships between materials development companies and fashion brands are likely to increase demand for vegan apparel in the market.

According to the Human Society of the United States, as of 2021, over 1,500 companies have adopted fur-free policies including major fashion brands like Gucci, Prada, and Michael Kors. According to a report by PETA, the number of fashion brands that are completely fur-free has increased by 66% since 2018. This cultural shift towards cruelty-free practices is revolutionizing vegan fashion and influencing businesses to evolve.

There has been an increasing number of investments in companies focused on developing next-generation materials to replace animal or fossil-fuel-based textiles in the fashion industry. These companies have received around US$ 3 billion in investments since 2013, indicating a growing interest in sustainable and ethical alternatives to traditional materials. Leather alternative developing companies are particularly dominant, with 60% of the invested companies in 2022 focused on developing leather alternatives. This is likely to create growth opportunities for semi-synthetic animal alternatives in the market.

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Competitive Analysis:

Key players in the Vegan Clothing Market are New Look, ZARA, Tentree, Stella McCartney, Nudie Jeans Co., Pact, Toad & Co., Harper Coats, Boody, I Love Tyler Madison, KOMODO, TALA, Boyish Jeans, Unspun, and People Tree.

The brands manufacturing vegan clothing are promoting their ethical practices and gaining consumer trust through third-party certifications and providing transparency in the manufacturing process.

Some of the recent developments in the Vegan Clothing Market are:

  • In October 2020, Januaryrebranded itself to becomeacruelty-free vegan brand named Harper Coats. The brand worked with PETA To ban fur completely and donated the in-stock fur to Wildlife Rehabber in Florida to keep baby animals warm.
  • In November 2022, British high fashion vegan brand Stella McCartney launched the first-ever Myloapparel made with plant-based and lab-grown mushroom leather innovated by its long-time partner Bolt Threads.
  • In December 2022, Organic cotton denim brand Nudie Jeans partnered with the e-commerce platform Centra for a ship-from-store solution to reduce delivery time and avoid carbon footprints of the supply chain. This initiative allowed customers to get their orders from the nearest retail stores and promote the sustainability commitment of the brand.
  • In September 2021, a custom-fit jean brand Unspun raised seed funding of US$ 7.5 million to reduce the waste in the jeans industry with a made-to-order business model. The brands aimed to establish a fully automated manufacturing facility with on-demand production.
  • In September 2020, Boody launched a collection of activewear made out of organic cotton, and bamboo and further expanded their Australian team to match up demand from customers globally.

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More Insights Available:

Future Market Insights, in its new offering, presents an unbiased analysis of the Vegan Clothing Market, presenting historical market data (2018-2022) and forecast statistics for the period from 2023 to 2033.

The study reveals extensive growth in Vegan Clothing Market Product Type (Apparel, Footwear, and Accessories), Material (Natural, Semi-synthetic, and Synthetic), by Sales Channel (Brand Outlet, Online Sales, Retail Sales, and Own Website), and by Region (North America, Latin America, Europe, Asia Pacific, Middle East and Africa) – 2023 to 2033.

Key Segmentation of this Market:

By Product:

  • Apparel
  • Footwear
  • Accessories

By Material:

  • Natural
  • Semi-synthetic
  • Synthetic

By Sales Channel:

  • Brand Outlet
  • Online Sales
  • Retail Sales
  • Own Website

By Region:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East & Africa

About Future Market Insights, Inc.

Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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