Growth and Advantages of Digital Printing Paper in Packaging Industries

Digital printing has emerged as a popular and efficient method of printing, where a digital image or graphic content is directly sent to the digital printer for printing. This type of printing is known for its brilliant color copies and excellent print results. Digital printing is utilized in various industries, including packaging, where it offers several advantages such as quick and cost-effective production of small jobs from digital source files.

Digital printing paper is a key component in the digital printing process, made from wood pulp and coated with films to hold colors effectively over time. Various types of digital printing papers are available, such as inkjet paper, laminated paper, non-laminated paper, bleached paper, unbleached paper, and butter paper. Inkjet papers are commonly used in inkjet printers, while glossy printing papers can be produced through multicoating, resin coating, or cast coating on laminated paper. These papers find applications in various packaging industries, including labels.

The global digital printing paper market is expected to experience steady growth, driven by increasing demand from the display packaging and food & beverages packaging industries. Digital printers’ rising popularity has led to a higher demand for digital printing papers. Commercial printing has especially benefitted from digital printing papers, while catalogs, magazines, stationeries, and office reprographics also extensively utilize these papers. Another advantage of digital printing is its variable data capability, enabling the printing of unique codes, names, or addresses on each piece, which is not possible with offset printing.

However, the growth of the digital printing paper market might be hindered by environmental regulations related to pulp and paper production. Additionally, the high demand for raw materials sourced from trees can pose a challenge to the industry’s expansion.

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 Key Takeaways:

  • Digital printing offers efficient and cost-effective printing solutions for small jobs from digital source files.
  • Digital printing papers find extensive usage in various industries, including packaging, commercial printing, and office reprographics.
  • Variable data capability is a significant advantage of digital printing, enabling the printing of unique information on each piece.
  • Environmental regulations related to pulp and paper production may impact the growth of the digital printing paper market

Global Digital Printing Paper Market – Regional Outlook

The industrial trays market has been segmented on the basis of the region into North America, Western Europe, Eastern Europe, Asia-Pacific Excluding Japan (APEJ), Middle East & Africa (MEA), Latin America and Japan. Among these regions, North-America and Asia-Pacific (APAC) are expected to be the largest players in terms of volume and value because of growing standard of printing and increasing of disposable incomes.

Global Digital Printing Paper Market – Key Players

Few of the major key players of the global digital printing paper market are International Paper Inc., Karani papers, Resolute Forest Products, Katzke Paper Products Co., Mondi group, DS Smith, Jason Paper Manufacturing, Smurfit kappa, etc

Global Digital Printing Paper – Market Segmentation

The global digital printing paper market is segmented on the basis of (grams per square meter) GSM, material type, and end user base.

On the basis of GSM the digital printing paper can be of different GSM types such as in between

  • 40 GSM – 80 GSM
  • 80 GSM – 200 GSM
  • 200 GSM – 400 GSM
  • 400 GSM or more

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On the basis of material type, the digital printing paper can be of different types such as paper can be made of

  • pulp
  • fibers
  • laminated films

On the basis of the end user base, the digital printing paper is used by

  • printing industry
  • display packaging industry
  • photography and in business world

On the basis of the printing technology the digital printing paper market can be segmented into

  • inkjet technology
  • dry toner electrophotography
  • liquid toner electrophotography

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Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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