Enhancing Driving Comfort: Auto Ventilated Seats Market to Reach US$ 14.54 Billion by 2032 with 6.2% CAGR

The global demand for auto-ventilated seats market is predicted to expand at a CAGR of 6.2% during the period of study by Future Market Insights. The global auto-ventilated seats market is expected to rise from $7.97 billion in 2022 to $14.54 billion in 2032.

More seats for electric and hybrid vehicles are being made out of lightweight or composite materials. Demand for auto ventilated seats is anticipated to increase globally as a result of the development of cutting-edge seating systems for upcoming automobiles. It is predicted that the market for auto ventilated seats would expand during the forecasted period due to reasons such as rising consumer demand for opulent and comfortable seating, expanding passenger car sales, and rising per capita income because of greater urbanisation.

The market for auto ventilated seats is being further stimulated by recent breakthroughs and the active involvement of significant industry players. Ford, for instance, received a patent in August 2021 for seats that can recognise moisture. Flow-through seat coverings are used on these chairs to identify moisture in the seat and adjust the climate control as necessary.

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Despite China still having the largest global car market due to a halt in its progress, North America is currently the top market for auto ventilated seats. The vehicle ventilated seat market, however, is located in the Asia Pacific area, where demand for cars is booming and wealth is increasing.

But the market for auto ventilated seats is starting to get uneasy due to the outrageous cost of modern car seats. Manufacturers attempt to balance reduced production costs with alleged client benefits. Due to an expanding market for opulent and comfortable seating, higher passenger car sales, and rising per capita income from urbanisation, the need for auto ventilated seats is anticipated to increase over the future years. Due to recent developments and the initiatives of significant industry players, the market for auto ventilated seats is expanding.

If consumers aren’t interested in buying them, the market for auto ventilated seats could stagnate. As urbanisation and technology advancements continue, the market for auto-ventilated seats in automobiles is expected to expand.

Key Takeaways

  • The auto ventilated seats market is anticipated to be driven by factors such as the increasing demand for comfortable and luxurious seating, the growing prevalence of ventilated seating in both mid-segment and entry-level vehicles, the rapid growth of the passenger vehicle industry, and the rising average income per person.
  • The demand for auto ventilated car seats is predicted to grow slowly due to the high prices of the modern seats needed to compete in this industry.
  • The global auto ventilated seats market is predicted to grow thanks to technological advancements, increasing urbanization, affordable financing alternatives, and seat innovations.
  • Adient plc., Lear Corporation, Faurecia, Toyota Boshoku Corporation, and Magna International Inc. lead the auto ventilated seats industry. These companies are using new product development, partnerships, and joint ventures to innovate their offers and expand their consumer base.

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Competitive Landscape

The global auto ventilated seats market is varied and fiercely competitive because of numerous international and regional competitors. The global auto ventilated seats market is becoming increasingly competitive due to improvements in fuel efficiency and a trend toward downsizing vehicles.

Auto-ventilated seat sales are dominated by a small number of extremely large corporations such as Lear Corporation, Adient PLC, Faurecia, Toyota Boshoku Corporation, Magna International, etc. Major companies primarily make revenue through technical and financial partnerships for technological development, as well as through collaborations with automobile manufacturers and OEMs.

Auto Ventilated Seats Market by Category

Vehicle Type:

  • Economy Cars
  • Mid-size Cars
  • Luxury Cars

End User:

  • OEMs
  • Aftermarket

Fan Type:

  • Axial Fan
  • Radial Fan

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • MEA

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Latest Developments

  • Faurecia’s Hanover Marienwerder Technology & Customer Center officially inaugurated that March. All German Faurecia Holding services, as well as the former Faurecia Seating R&D in Stadthagen and Faurecia Interiors R&D in Peine, have moved to a new building in Hanover’s Science Area 30X. (Faurecia Automotive GmbH). There are more than 850 people working here full time.
  • Seats and door trims of the revised LEXUS LX, released by Toyota Motor Corporation in January 2022, are ventilated owing to innovations developed by Toyota Boshoku Corporation in March 2022.
  • In October of 2021, Lear Corporation announced that it had entered a binding deal to purchase the complete Interior Comfort Systems (ICS) business sector from Kongsberg Automotive. Kongsberg Automotive’s ICS business has been at the forefront of the movement to include more advanced comfort features including massage, lumbar, heated, and ventilated seating.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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