The global water softener market was worth US$ 3.1 Billion in the year 2022 and is expected to reach US$ 6.9 Billion by the year 2032 at a CAGR of 8.3% between 2022 and 2032.
Water softener (also known as water conditioner), as the name suggests, does away with hardness of water through elimination of magnesium and calcium of water. Methods to soften hard water include reverse osmosis, distillation, and ion exchange. Out of these, ion exchange method proves to be the most effective one but needs higher resources per unit of soft water output as compared to the other techniques. This actually leads to ion exchange methods dominating the water softener market and the status quo is expected to remain unchanged even going forward.
With global population reaching 8 Billion, demand for soft water is likely to increase in the near future. Though calcium and magnesium are essential for human body, the hardness herein becomes difficult to digest. Besides, the textile industry is in utmost need of soft water. It is a known fact that hard water does not produce lather. As such, the clothes do not get cleaned as desired. It has also been observed that it becomes difficult for foodstuff to get cooked within time with hard water.
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Future Market Insights has entailed these facts with insights in its latest market study entitled ‘Water Softener market’. The team of analysts and consultants is there to execute through its macros and micros in primary, secondary, and tertiary modes of research.
A water softener consists of a mineral tank, a brine tank, and control valve. They operate in unison for removing minerals (as mentioned above) from hard water, clean system through restoration, and monitor water flow on regular basis. A water softener thus does away with the need of restoring corroded scaly faucet heads and water heaters, and – not to forget – time taken for washing soapy residue. It could be inferred that the residential and commercial complexes could be protected by usage of water softener.
The water treatment sector is witnessing increased automation; which would simplify variation in equipment, industrial filtration, and water treatment processes. Various technological advancements are on the anvil, wherein reduction in chlorine content in water is asked for. This would help the machinery to function superlatively. This factor is likely to take the entire water softener market by storm going forward.
At the same time, the fact that the rural strata in developing economies prefers traditional water purification methods like slow sand filtration, cloth straining, boiling, chlorinating, and ceramic filters can’t be ignored. It could certainly be a restraining factor for water softener market going forward. Awareness campaigns on this count could help in mitigating these restraints.
“Need to eliminate calcium and magnesium from hard water to drive the water softener market”, says an analyst from Future Market Insights.
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Key Takeaways from Water Softener Market
- North America holds the largest market share due to explosion of population residing in regions affected by hard water.
- Europe stands second on the similar grounds.
- The Asia-Pacific is expected to grow at the highest rate in the water softener market with growing awareness about the need to soften water.
Competitive Softeners
- Kinetico Inc., in March 2021, collaborated with Mike Holmes for raising awareness regarding demand and necessity for better, safer water in business settings and homes.
- Culligan Inc., in May 2021, took part in an initiative called ‘National Drinking Water Month’ for raising awareness regarding its products and the way quality of water affects well-being and health.
- 3G AQUA, of late, did launch its new-fangled product with super 5G AQUA technology. The water treatment systems are thus innovated with natural conditioning system.
What does the Report say?
- The research study is based on product type (manual and electric), by process (ion exchange, distillation, and reverse osmosis), and by end-user (industrial, commercial, and residential).
- With increasing number of industrial activities, the global water softener market is expected to stand in a good stead in the years to come.
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Key Segments
By Product Type:
- Electric
- Manual
By Process:
- Ion exchange
- Distillation
- Reverse osmosis
By End User:
- Residential
- Commercial
- Industrial
By Regions:
- North America
- Europe
- Asia Pacific
- Latin America
- MEA
About FMI
Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 9 years.
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