Energy drinks are beverages that are marketed to provide a quick boost of energy and improve alertness. They typically contain caffeine, sugar, and other ingredients, such as taurine, B vitamins, and herbal extracts, that are said to increase energy levels.
Energy drinks are popular among people who need a quick burst of energy, such as athletes, students, and shift workers. However, they can also be consumed by anyone looking for a pick-me-up.
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While energy drinks can provide a temporary boost of energy, they can also have negative side effects, such as increasing heart rate and blood pressure, causing dehydration, and leading to sleep disturbances. In addition, energy drinks are often high in sugar and calories, which can contribute to weight gain and other health problems.
It is recommended that individuals limit their consumption of energy drinks, especially in high quantities, as they may pose health risks. It is also important to be aware of the ingredients in energy drinks, as some may have harmful effects, and to consult with a healthcare professional before consuming them, especially if you have a medical condition or are taking any medications.
Market Segmentation
The global energy drinks market is segmented in detail to cover every aspect of the market and present complete market intelligence to readers –
By Product Type :
- Caffeinated Beverage
- De-caffeinated Beverage
By Format :
- Shots
- powder
- Ready-To-Drink (RTD)
By Flavor :
- Unflavored
- Flavored
- Citrus
- Berries
- Mocha
- Pomegranate
- Apple
- Mint
- Blends (Mix)
- Cola
- Watermelon
- Chocolate
- Others
By Categories :
- Natural Energy Drink
- Sports Drink
- Non-Alcoholic Beverage
- Functional beverages
- Non-carbonated packaged drinks
By Nature :
- Organic
- Conventional
By Distribution Channel :
- B2B
- B2C
- Store-Based Retailing
- Hypermarkets /Supermarkets
- Convenience Stores
- Mom And Pop Stores
- Discount Stores
- Specialty Stores
- Independent Small Groceries
- Online Retail
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Key Questions Answered in the Report
How much is the current worth of the Energy Drinks market?
Currently, the energy drinks market is worth more than USD 68 bn.
At what CAGR is the market expected to grow?
Energy drinks sales are expected to grow at a CAGR of around ~7% during the period 2022-2032.
How was the performance in the last five years?
In terms of revenue, energy drinks revenue grew at a CAGR of around ~6.7% during 2017-2021.
What is the demand outlook forecast for the market?
The global energy drinks market is forecasted to surpass ~USD 98 bn by the end of 2032.
Who are the top 5 players operating in the market?
Top players in the energy drinks industry are – Red Bull – Red Bull GmbH (Austria), Monster – Monster Beverage Corp (USA), Rockstar – Acquired by PepsiCo (USA), Eastroc Super Drink – Shenzhen Eastroc Beverage Co Ltd (China), and Hi-Tiger – Fujian Dali Food Co Ltd (China)
How are market players reacting to the new developments in the market?
Market players are focusing on new product launches, strong e-commerce sales channels, merger and acquisition strategies, and lucrative sports sponsorships to remain a prominent player in the global market.
About FMI
Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.
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