Smart Shoes Market is Expected to Hold a value of US$ 269 Million in 2023

The smart shoes market is anticipated to thrive at a strong CAGR of 22.7% between 2023 and 2033. The market is likely to cross a market share of US$ 2.1 billion by 2033 while it is anticipated to be valued at US$ 269 million in 2023.

The steps towards a healthy lifestyle and higher technological adoption is the leading factor that fuels the sales of smart shoes globally. Furthermore, advanced technology such as AI and Bluetooth is penetrating the footwear market.

Smart shoes that track the health vitals along with sports activities such as total steps taken, the distance covered along with delivering the information related to the sports activities one indulges in.

Smart shoe properties are highly used for runners, gamers, and senior citizens while providing them with best quality soles, smart shoes also deliver the smartphone connectivity that enhances the tracking experience.

The higher penetration of internet trends and influencers promoting smart clothing and footwear is likely to push pressure on the footwear giants to experiment and implement while manufacturing in order to provide high-tech shoes.

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The increased awareness around the dynamic lifestyle that focuses high on cardio-based workouts are also fueling the demand for the smart shoes.

Key Points

1.      The China market leads globally in terms of market share and CAGR. It is likely to cross a value of 696.2 million by 2033. The regional market is expected to thrive at a CAGR of 35.7% between 2023 and 2033.

2.      The United States smart shoes market is another significant market. It thrives at a CAGR of 20.8% during the forecast period. The market is likely to reach a value of US$ 595.4 million by 2033.

3.      Step counting shoes are likely to thrive in the product category due to rising awareness around heart health. It is expected to thrive at a CAGR of 22.8% during the forecast period.

4.      The adult segment tops the end user tally with a CAGR of 20.1% between 2023 and 2033 as technological penetration and social media trends are highly effective on the adult population.

Competitive Landscape

The key players focus on manufacturing shoes that are durable and also technologically advanced. From Bluetooth to smartphone connection and sensory technology, vendors try to deliver every new technology to the end-user. The companies also merge, acquire, and partner with other companies to increase the supply chain and distribution channel. The key players in the market include Under Armour, Inc., Nike, Inc., Digitsole, Adidas Group, and PUMA SE, among others.

For instance:

–          Puma, under its technology platform Fit Intelligence (Fi) has produced an automated footwear that is self-lacing and is configured with cable system that enables the lacing controls through smartphone. The brand claims it design to be highly mobile while it also provides the smart training.

–          Nike with its Adapt series of smart shoes has launched the Nike adapt BB and HyperAdpt 1.0. It comes with the auto fitting feature that also supports wireless charging and self-lacing properties.

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Key Segments 

By Product Type:

  • Step Counting Shoes
  • Positioning Shoes
  • Navigation Shoes

By End User:

  • Adult
  • Children
  • Senior Citizen
  • People with Disabilities

By Sales Channel:

  • Modern Trade
  • Convenience Stores
  • Specialty Stores
  • Multi-Brand Stores
  • Online Retailers
  • Other Sales Channel

By Region:

  • North America
  • Latin America
  • Europe
  • Asia Pacific (APAC)
  • The Middle East & Africa (MEA)

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About FMI:

Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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