Functional Mushroom Market to Surpass USD 25.6 Billion by 2035, Driven by Rising Demand for Natural Wellness and Adaptogenic Products

Functional Mushroom

The global functional mushroom market is on track to experience rapid expansion from 2025 to 2035. Growing consumer interest in natural health supplements, adaptogenic foods, and immunity-enhancing products will be the core driving factors. The market is anticipated to reach approximately USD 11,230 million by 2025 and is forecast to nearly double to USD 25,648 million by 2035, growing at a compound annual growth rate (CAGR) of 8.6% during the forecast period.

Functional mushrooms—such as reishi, lion’s mane, chaga, and cordyceps—are gaining momentum as more consumers seek foods and supplements with holistic benefits beyond basic nutrition. These mushrooms are known for supporting cognitive function, reducing stress, improving immune response, and offering anti-inflammatory properties. The increasing demand for adaptogens and plant-based wellness products positions functional mushrooms at the center of the modern health food movement.

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Key Functional Mushroom Market Trends Highlighted

  • Rising interest in adaptogenic beverages: Mushroom-infused coffees, teas, and non-alcoholic beers are gaining mainstream appeal.
  • Functional beauty: The integration of mushrooms into skincare products is growing due to their anti-aging, moisturizing, and anti-inflammatory benefits.
  • Mental wellness and brain health: Lion’s mane mushrooms are particularly popular for their potential nootropic benefits.
  • Product diversification and innovation: Companies are launching new product formats, such as capsules, powders, ready-to-drink beverages, and skincare serums.
  • Clean label and sustainable sourcing: Consumers are favoring products that are organic, sustainably sourced, and free from artificial additives.

Functional Mushroom Industry Developments
The industry has witnessed a significant uptick in research, innovation, and new product launches. For instance, in August 2023, wellness brand Four Sigmatic introduced a new range of organic mushroom complex capsules under the Calm, Focus, and Memory categories. These supplements blend lion’s mane mushroom extract with vitamin B12 and L-theanine to target mental clarity and stress reduction. Additionally, functional mushrooms are making inroads into cosmetics, sports nutrition, and pet wellness—demonstrating their versatility across verticals.

Key Takeaways of Report

  • The global functional mushroom market is projected to grow at a CAGR of 8.6% from 2025 to 2035.
  • The market will expand from USD 11,230 million in 2025 to USD 25,648 million by 2035.
  • Key mushrooms contributing to growth include lion’s mane, reishi, cordyceps, chaga, and shiitake.
  • Consumer preference is shifting toward functional food and drink products with cognitive, immune-boosting, and beauty-enhancing benefits.
  • North America, Europe, and Asia Pacific are leading regions, with varied uses in wellness, beverages, and skincare.

Functional Mushroom Market Drivers

  • Health and wellness movement: Consumers are proactively seeking natural ways to improve their physical and mental well-being.
  • Popularity of adaptogens: Functional mushrooms are part of a larger adaptogen trend aimed at helping the body manage stress.
  • Growth in plant-based diets: As more consumers switch to vegan or plant-based lifestyles, functional mushrooms offer a natural fit.
  • Increased R&D and product launches: Companies are heavily investing in expanding the applications of mushrooms in beverages, supplements, skincare, and more.
  • Influencer and social media advocacy: Functional mushroom trends are amplified by wellness influencers and online health communities.

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Functional Mushroom Market Regional Insights

United States
In the U.S., the functional mushroom market has experienced substantial growth due to increasing interest in health-focused lifestyles. Functional mushrooms are widely used in teas, supplements, and increasingly, in mushroom-infused coffees. Brands like Four Sigmatic have innovated in this space, combining lion’s mane and chaga with traditional coffee beans. The market is projected to grow at a CAGR of 8.1% as consumer demand for natural and medicinal foods continues to surge.

United Kingdom
In the UK, innovation in beverage products has played a pivotal role in market growth. Companies like Fungtn are creating non-alcoholic craft beers brewed with functional mushrooms such as reishi, chaga, and lion’s mane. These adaptogenic beverages appeal to health-conscious consumers looking for alcohol alternatives with added benefits. The market is anticipated to grow at a CAGR of 8.9% from 2025 to 2035.

European Union
The EU is witnessing increasing integration of functional mushrooms into skincare products. With properties like collagen stimulation and antioxidant effects, mushrooms such as snow mushroom, reishi, and shiitake are being utilized for their anti-aging and hydrating qualities. The focus on sustainability and clean beauty further supports this trend, with the region expected to grow at a CAGR of 8.6%.

Japan
Japan’s long-standing cultural use of mushrooms aligns well with the modern demand for functional food. Lion’s mane supplements, known for their cognitive health benefits, are especially popular. Functional mushrooms are also seeing demand in specialty chemical applications, including their use as catalysts in polymer and chemical synthesis. The Japanese market is poised for an 8.3% CAGR growth.

South Korea
In South Korea, functional mushrooms have become essential in the beauty and skincare industries. Reishi, snow mushroom, cordyceps, and other varieties are being incorporated into serums, masks, and creams due to their ability to firm and plump skin, as well as offer anti-inflammatory properties. The market is set to expand at a CAGR of 8.3% through 2035.

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Key Segmentation

By Nature:

  • Organic
  • Conventional

By Product Species:

  • Reishi
  • Shiitake
  • Lion’s Mane
  • Chaga
  • Maitake
  • Cordyceps
  • Tremella
  • Turkey Tail
  • Enokitake
  • Oyster Mushrooms
  • Others

By Form:

  • Liquid Sprays and Drinks
  • Powders
  • Capsules or Supplements
  • Others

By Application:

  • Food & Beverages
  • Nutraceuticals & Dietary Supplements
  • Pharmaceutical
  • Sports Nutrition and Functional Items
  • Cosmetics & Personal Care
  • Pet Care Industry
  • Other Applications

By Region:

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • East Asia
  • South Asia Pacific
  • Middle East and Africa

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Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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