A new study by Future Market Insights (FMI) reveals that the unscented moisturizer market is on a strong growth trajectory, projected to reach a valuation of USD 13,657.10 million by 2034, up from USD 6,096.30 million in 2024, growing at an impressive 8.40% CAGR from 2024 to 2034.
The growing preference for fragrance-free products, driven by increased awareness of sensitive skin issues, is one of the key factors fueling the demand for unscented moisturizers. With consumers becoming more cautious of harsh chemicals and fragrances in traditional skincare products, the unscented moisturizer market is gaining substantial traction, especially among those with skin sensitivities and allergies.
The demand for unscented moisturizers is particularly strong in regions such as North America, Europe, and Asia Pacific, with several countries experiencing notable growth rates. The shift towards personalized skincare solutions, including unscented moisturizers, is providing consumers with the flexibility to tailor their skincare routines according to individual needs.
Trends Driving Market Growth
- Growing Skin Sensitivities: A significant portion of the global population is increasingly concerned about skin sensitivity caused by fragrances and harsh chemicals found in traditional skincare products. Unscented moisturizers, offering a gentle alternative, are becoming a staple for individuals seeking soothing and hypoallergenic skincare solutions.
- Customization in Skincare: Unscented moisturizers serve as versatile base products that consumers can modify by adding active ingredients or custom fragrances to suit their skincare objectives, further fueling market growth.
- Women’s Preference for Skincare: Women are at the forefront of the demand for unscented moisturizers, with many prioritizing skincare as an integral part of their beauty routine. The purchasing power of women continues to drive sales in this category.
- Sustainability and Eco-consciousness: In several regions, there is a growing demand for eco-friendly, organic, and sustainable skincare solutions. Unscented moisturizers, particularly those with biodegradable packaging and natural ingredients, are gaining popularity among environmentally-conscious consumers.
Segment-Wise Market Outlook
- Body Moisturizers Lead the Market: The body moisturizer segment is expected to hold a dominant share of 53.70% in 2024. Consumers increasingly view body moisturizers as essential for skin health maintenance, leading to repeated purchases and strong market penetration.
- Women Dominate End-Use: The women’s segment is anticipated to lead the market with a 62.30% share in 2024. Women’s increased engagement in skincare regimens is driving the demand for unscented moisturizers as essential components of their beauty routines.
Regional Insights
- North America:
- United States: The U.S. market is experiencing significant growth, driven by a shift towards versatile, fragrance-free products. The demand for biodegradable and zero-carbon skincare solutions is also on the rise.
- Canada: The demand for gender-neutral, hypoallergenic products is increasing, with unscented moisturizers becoming increasingly popular among consumers.
- Europe:
- Spain: The Spanish market is seeing an uptick in the demand for fragrance-free skincare products, as consumers increasingly prioritize gentle and hypoallergenic solutions.
- Italy: Rising environmental awareness and a preference for minimalist beauty treatments are propelling the demand for unscented moisturizers in Italy.
- Germany: With a strong inclination towards clean beauty and minimalistic skincare routines, Germany is witnessing significant growth in the unscented moisturizer market.
- Asia Pacific:
- India: A booming online retail sector and rising disposable income are significantly contributing to the growing adoption of unscented moisturizers in India.
- China: Influencer marketing and the booming e-commerce landscape are driving unscented moisturizer sales in China.
- Japan: Japan’s aging population and preference for gentle formulations are fostering increased demand for unscented moisturizers.
Key Manufacturers
- CeraVe
- Vanicream
- Eucerin
- Neutrogena
- Aveeno
- Cetaphil
- La Roche-Posay
- Aquaphor
- First Aid Beauty
- Simple Skincare
- Paula’s Choice
- Clinique
- Alba Botanica
- Lubriderm
- Burt’s Bees
Tap into Expertise: Discuss with Our Analyst on Email: sales@futuremarketinsights.com
Market Segmentation of Unscented Moisturiser
By Product Type:
- Face Moisturiser
- Body Moisturiser
By Product Form:
- Creams
- Lotions
- Balms
By End Use:
- Male
- Female
- Unisex
- Baby and Kids
By Distribution Channels:
- Supermarkets/Hypermarkets
- Department Stores
- Specialty Stores
- Online Sales Channel
- Mono Brand Store
- Other Sales Channel
By Region:
- North America
- Europe
- Asia Pacific
- Middle East and Africa
- Latin America
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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