The global hammock market is poised for steady growth, with projections indicating a compound annual growth rate (CAGR) of 6% during the forecast period from 2022 to 2032. The market’s estimated revenue of USD 4.2 million in 2022 is expected to reach USD 7.5 million by the end of 2032. This growth underscores the increasing demand for hammocks driven by their versatility, comfort, and appeal in outdoor and leisure activities.
Hammocks, traditionally used for resting or sleeping, are becoming increasingly popular among outdoor enthusiasts, luxury resorts, and urban dwellers. These sling-like structures offer comfort, ease of use, and portability, making them a preferred choice for campers and hikers. Their association with relaxation and leisure has further fueled their adoption in backyards, porches, and upscale hospitality venues.
Key Market Drivers
- Rising Popularity in Outdoor Activities: Camping and outdoor adventures are on the rise as people prioritize health and wellness. Hammocks are lightweight and multifunctional, making them a favorite among campers for their ease of setup and comfort.
- Luxury and Leisure Appeal: Hammocks are increasingly viewed as symbols of luxury and relaxation. Many luxury hotels and resorts integrate hammocks into their poolside and lounge areas, enhancing guest experiences. Airlines have also adopted small hammocks under seats to offer passengers additional comfort for their legs.
- Trend Resurgence Among Millennials and Gen Z: Trends such as “Mocking” (relaxing in a hammock anywhere) have gained renewed attention, particularly among younger generations. This trend reflects a growing appreciation for simple, stress-free leisure activities.
Regional Insights
- Europe: Hammock camping is thriving in countries like Belgium and the Netherlands. Campsites offering hammock setups are gaining popularity among adventure enthusiasts seeking unique outdoor experiences.
- North America: Hammock usage is resurging in the U.S., with individuals embracing the simplicity and relaxation offered by these products. The trend, led by activities like “Mocking,” is inspiring a new wave of interest in hammocks as both a leisure and lifestyle accessory.
Key Companies Profiled
Foxelli
Lazy Daze Hammocks
Winner Outfitters
Golden Eagle Outdoor
Eagles Nest Outfitters
Hammock Sky
Honesh
Wise Owl Outfitters
The Hammock Expert
REI
Mad G
Avion Gear; Others
Recent Development
- Hammocraft is a company designing a set quick building frames, which have additional supports on the rafts or kayaks or boats, where hammocks can be tied. This idea was launched in 2017, and was kind of a unique approach towards the hammock trend. These frame structure was easy to build and can hold up about five hammocks at a time, which is nearly 800 pounds weight.
- Tentsile, a camping solution company popular for their unique tree tents and hammocks has launched a two-person hammock called DUO Giant Hammock. This is a large hammock, measuring 13 ft. in height, requires three attachments. The hammock is designed in a way that it prevents the campers rolling into each other, reinforced with a seatbelt webbing.
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Key Segments Profiled In The Hammock Market
By Product Type:
- Rope
- Woven
- Camping
- Mayan
- Hammock Chair
- Others
By Material Used:
- Fabric
- Plastic
- Leather
- Others
By Application:
- Indoors
- Outdoors
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- Middle East and Africa
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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