The global smart pet collar market is projected to expand to a valuation of USD 412 billion in 2023 and is anticipated to grow at a remarkable compound annual growth rate (CAGR) of 10% over the next decade, reaching a market size of USD 1,293.03 billion by 2033. This growth is being driven by increasing consumer demand for innovative pet care solutions and the growing awareness of pets’ mental and physical well-being.
Smart pet collars are high-tech devices designed to wirelessly connect to smartphones via Wi-Fi or Bluetooth, offering a range of features that enable pet owners to monitor their pets’ activity, health, and location. With the ability to track metrics like heart rate, activity levels, sleep patterns, and even calories burned, these collars are becoming indispensable for tech-savvy pet owners seeking to ensure the safety and well-being of their pets.
Key Market Growth Drivers
- Rising Pet Ownership & Humanization of Pets
As disposable incomes rise, especially in developed countries, pet owners are increasingly prioritizing the health and safety of their pets. Pet care is no longer just about food and shelter; it now includes monitoring pets’ physical and mental health. This shift is fueling demand for pet wearables, particularly smart collars that provide real-time data on pets’ health and location. - Convenience for Busy Pet Owners
The growing number of employed pet owners, particularly those with long working hours, is contributing significantly to market growth. Smart collars allow pet owners to monitor and communicate with their pets remotely, providing peace of mind and helping reduce anxiety for both owners and pets. - Technological Advancements in Pet Wearables
Advances in sensor technology are a key factor in the smart collar market’s expansion. Many smart collars are equipped with sensors that track not only the pet’s location via GPS but also monitor vital health metrics such as heart rate, temperature, and sleep patterns. These capabilities are increasingly being integrated with other smart home devices, enhancing the overall pet care experience. - Regulatory Support and Increased Pet Care Awareness
Governments worldwide are increasingly focused on animal welfare. For example, regulations in places like Queensland, Australia, ensure that pet owners provide adequate care, including the monitoring of their pets’ health. As governments and organizations continue to emphasize pet well-being, pet wearables are expected to become a more integral part of responsible pet ownership.
Market Trends
- Tracking and Security: The tracking segment is seeing the most significant growth within the market. As pet theft and loss continue to be concerns for pet owners, the demand for collars that offer real-time GPS tracking is on the rise.
- Integration with Health Monitoring: The sensors segment is also gaining traction. Smart collars equipped with health-tracking features, such as heart rate monitoring and activity tracking, are especially popular among health-conscious pet owners.
Smart Pet Collar Market: Key Players
The global market players of smart pet collar consist of some leading players which are as follows:
- Garmin
- Whistle
- Fit Bark
- Findster
- Link AKC
- KYON
- Tractive
- Pet Pace
- PETBLE
- Find My Pet
- DOTT, and others
Key Development
- Tractive recently launched a GPS tracker and activity monitor for cats, this enables the owners to discover where the cat goes, how much time the cat spends in various locations, and find whenever is required.
- Fit Bark partnered with Fit Bit, which allows them to add more features in smart pet collars so that the device can track daily distance walked including calories burned.
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Smart Pet Collar Market Segmentation
The global smart pet collar market can be categorized on the following basis:
On the Basis of Product Type
- GPS Based
- Radio Based
- Others
On the Basis of Application
- Training
- Tracking
- Monitoring
On the Basis of Component
- Displays
- GPS Chips
- Bluetooth Chips
- Sensors
On the Basis of Sales Channel
- Online Sales Channel
- Offline Sales Channel
- Multi-Brand Stores
- Supermarkets/ Hypermarkets
- Other Sales Channel
On the Basis of Price
- Mass/ Economic
- Premium
Regions and Countries Analyzed in the Report
- North America (The USA, Canada)
- Latin America (Mexico, Brazil, Rest of LATAM)
- Europe (Germany, The United Kingdom, France, Italy, Spain, Poland, Russia, Rest of Europe)
- East Asia (China, Japan, South Korea)
- South Asia (India, Thailand, Malaysia, Vietnam, Indonesia)
- Oceania (Australia, New Zealand)
- Middle East & Africa (GCC Countries, Turkey, Northern Africa, South Africa)
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