Revolutionizing Automotive Connectivity: Over-The-Air Software Update Market Set to Skyrocket, Surpassing US$ 21.8 Billion by 2032

The over-the-air software update market is expected to be valued US$ 4,713.4 million USD worldwide in 2022. It is anticipated that the entire demand for over-the-air software updates would grow at a CAGR of 16.6% between 2022 and 2032, reaching about US$ 21,867.1 million by 2032, due to the rapid global expansion of connected automobiles and their growing reliance on software.

The term “internet of things” (IoT) refers to the networked operation of electronic equipment, automobiles, buildings, and other objects via smart or linked gadgets. As a result of the Internet of Things explosion, there are an increasing number and variety of smart devices, and the software within them is also expanding.

The wireless delivery of new software or data to the devices be it mobile, tablets or others without requiring a physical access to the device can be termed as over-the-air software update. While smartphones and laptops are quite common for remote over-the-air software updates other industries such as automotive and healthcare will eventually play a prime role providing opportunity for over-the-air software update market.

To support over-the-air software update, automobile manufacturers ought to have a backend software management solution. The control that can restrict the over-the-air software update to Wi-Fi or require the vehicle to be parked before updating or so on.

Global Over-the-Air Software Update Market: Drivers

Over-the-air software updates have significant economic advantages owing to the large cost saving compared to the existing manual approaches. Automakers can drastically reduce the cost of updating vehicle software in order to improve functionality or to fix issues.

They can address consumer demands for the latest cloud-based services, voice recognition, navigation, maps and other services, which is now updated through service appointments. The above mentioned factors are attracting the automakers to enhance their customer experience by adopting over-the-air software update technology driving the global over-the-air software update market.

Global Over-the-Air Software Update Market: Restraints

Cyber-security is the prime reason that act as a challenge for the key player that provide over-the-air software update decelerating the growth of over-the-air software update market. Few other challenges include code size of the microcontroller based application, robustness, bandwidth needs to be appropriate for the boot-loader to function appropriately and version management which act as a barrier for the key players to adopt new innovation impacting negatively the global over-the-air software update market.

Global Over-the-Air Software Update Market: Regional Outlook

North America and Western Europe are regionally having the prime client base who have already accepted this new innovation owing to the greater share regionally in global over-the-air software update market. APEJ and Japan are the regions which have potential for global over-the-air software update market due to the growing income of the population and many end-user verticals setting up their production facilities in these regions.

Global Over-the-Air Software Update Market: Competition Landscape

Key players of the global over-the-air software update market include Libelium Comunicaciones Distribuidas S.L., Harman International, WindRiver, Movimento, Aricent Inc., Autonet Mobile, Inc., Hitachi Automotive Systems Ltd. and Advanced Telematic Systems GmbH, Zeeis Technologies and Gemalto NV

The report covers exhaustive analysis on

  • Global Over-the-Air Software Update Market Segments
  • Global Over-the-Air Software Update Market Dynamics
  • Historical Actual Market Size, 2013 – 2015
  • Global Over-the-Air Software Update Market Size & Forecast 2016 to 2026
  • Supply & Demand Value Chain
  • Global Over-the-Air Software Update Market Current Trends/Issues/Challenges
  • Competition & Companies involved
  • Technology
  • Value Chain
  • Global Over-the-Air Software Update Market Drivers and Restraints

Regional analysis for Global Over-the-Air Software Update Market includes

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • Asia Pacific
  • Japan
  • Middle East and Africa

Key Segments Covered in the Over-The-Air Software Update Industry Analysis

Over-The-Air Software Update Market by End-Use Vertical

  • Automobile Industry
  • Gaming Industry
  • Media and Entertainment Industry

Over-The-Air Software Update Market by Region

  • North America Over-The-Air Software Update Market
  • Latin America Over-The-Air Software Update Market
  • Europe Over-The-Air Software Update Market
  • Asia Pacific Excluding Japan Over-The-Air Software Update Market
  • Middle East & Africa Over-The-Air Software Update Market

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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