The global smokeless cigarettes market is poised for significant expansion, with an expected market valuation of USD 32,289.1 million by the end of 2023. Over the next decade, the market is anticipated to progress at a robust compound annual growth rate (CAGR) of 14.6%, potentially reaching a staggering USD 126,154.3 million by 2033.
This growth is largely driven by increasing consumer awareness of the harmful effects of traditional smoking. The rising number of smoking bans and heightened public awareness around smoking risks further contribute to this trend, encouraging many to seek less harmful alternatives.
Key Takeaways
- The global smokeless cigarettes market is projected for substantial growth over the next decade.
- Increased consumer awareness of smoking’s health risks is driving market demand.
- Youth adoption of smokeless alternatives is significantly impacting market dynamics.
- Technological advancements are enhancing product offerings and consumer appeal.
- Electric smokeless cigarettes dominate market revenue, with non-electric options growing rapidly.
- Offline sales channels currently lead the market, but online purchasing is on the rise.
- Regulatory environments vary by region, influencing market accessibility and growth opportunities.
Regional Insights
- North America: The region leads the market due to strong online presence and youth acceptance of smokeless cigarettes.
- Europe: Anticipated growth is supported by health authorities endorsing e-cigarettes as safer alternatives.
- United States: Holds the largest market share, driven by high youth engagement with smokeless products.
- Germany: Represents a notable share, reflecting increasing consumer interest in healthier smoking alternatives.
- Japan: Shows potential growth as more consumers shift toward smokeless options.
- Australia: Emerging interest in smokeless cigarettes is expected to contribute to gradual market growth.
Competitive Landscape
Given the presence of numerous global and regional smokeless cigarette companies, the market is clearly fragmented. Key players are making significant investments in customer acquisition and marketing strategies to expand their client base and build brand loyalty.
Recent market analysis highlights initiatives such as VUSE CBD Zone, BAT’s first CBD vaping product launched in January last year, and RELX, a premium vape brand introduced in Saudi Arabia the following August.
Recent Developments in the Global Smokeless Cigarettes Market
- In July 2021, BIDI Stick, a disposable e-cigarette company debuted novel flavor names that were literal translations of prior tastes including Marigold, previously known as Icy Mango, Arctic, formerly called Mint Freeze and Solar is formerly known as Berry Blast. The strategy was devised to circumvent potential government-imposed limits on the sales of smokeless cigarettes while also altering the product’s present qualities.
- Juul Labs Inc, a California-based electronic cigarette manufacturer, released e-cigarettes in India in January 2019. The move was made in line with the company’s desire to extend its commercial presence, particularly in the Asia Pacific area.
- TAAT(TM) Lifestyle and Wellness Ltd. released TAAT, a nicotine-free and tobacco-free cigarette, in Feb 2021, and it is planned to be sold in Ohio on a variety of retail e-commerce platforms.
- Jap Tobacco Inc. established a long-term relationship with Sauber Engineering AG which is a prototype and technology developer, around the time of December 2020. These two firms are expected to work together to improve the consumer experience of the former companies vaping products as a mandate of this agreement.
Key Players
- JUUL Labs Inc.
- British American Tobacco Plc
- RELX Technology Co. Ltd.
- Imperial Brands Plc
- Japan Tobacco Inc.
- Shenzhen Joye Technology Co Ltd.
- Shenzhen IVPS Technology Co Ltd.
- Shenzhen Kanger Technology Co Ltd.
- Shenzhen Eigate Technology Co Ltd.
- FlavourartSrl
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The Smokeless Cigarettes Market Segmentation
By Type:
- Electric
- Non-electric
By Distribution Channel:
- Offline
- Online
- Others
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- The Middle East and Africa
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Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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