Global Poultry Diagnostics Market Set to Reach USD 1.6 Billion by 2033 Amid Surge in Disease Prevalence and Technological Advancements

Poultry Diagnostics Market
Poultry Diagnostics Market

The global poultry diagnostics market is poised for remarkable growth, with market analysts projecting a robust Compound Annual Growth Rate (CAGR) of 10.5% over the next decade. Valued at USD 590 million in 2023, the market is anticipated to reach a staggering USD 1.6 billion by 2033, marking a significant expansion fueled by emerging trends in poultry health management and technology integration.

A key driver behind this substantial market growth is the rising prevalence of poultry diseases, which has spurred the demand for cutting-edge diagnostic solutions. As poultry farming expands to meet global food demands, disease outbreaks have become a major concern, prompting the need for more precise and efficient diagnostic tools. Additionally, the increasing incidence of zoonotic infections—diseases transmitted from animals to humans—has intensified the focus on advanced diagnostics, ensuring early detection and prevention.

Moreover, the development of animal health information portals, particularly in developed regions, is further propelling market growth. These platforms, designed for seamless communication between veterinary professionals, researchers, and poultry farmers, are revolutionizing the way health data is shared and managed. By providing real-time access to vital health information, these portals are enhancing disease management strategies and fostering collaboration in combating poultry-related illnesses.

As the industry continues to evolve, stakeholders—including veterinary hospitals, diagnostic companies, and poultry farmers—are set to benefit from the increased capabilities of advanced diagnostics. The integration of innovative technology and the growing focus on animal health are ensuring a future where poultry populations can thrive, supported by efficient disease prevention and management strategies.

With a promising outlook ahead, the global poultry diagnostics market is positioned to be a key player in safeguarding the health of poultry worldwide, contributing to a more sustainable and secure food supply chain.

Key Takeaways: Poultry Diagnostics Market

  • The poultry diagnostics market is expected to grow at a CAGR of 10.5%, reaching USD 1.6 billion by 2033.
  • The market leads in North America, accounting for 10.3% of sales, with a projected value of USD 566.9 million.
  • Farmers can leverage animal health information portals for preventative diagnostics and disease tracking.
  • Key players emphasize precise testing and collaboration to build trust.
  • Molecular methods like PCR and sequencing are preferred for accurate flock health assessment.
  • Regulatory bodies and universities support disease surveillance and diagnostics initiatives.
  • The market, valued at USD 67.3 million, is growing at a rate of 9.5%.
  • Focus is on affordable, reliable diagnostic kits for various diseases.
  • Ongoing research aims to develop broad-spectrum vaccines against infectious bursal disease virus (IBDV).
  • A lucrative market, projected to reach USD 114.8 million with a growth rate of 9.9%.
  • Government initiatives and rising zoonotic diseases drive market expansion.
  • Machine learning adoption is anticipated for antibiotic resistance (ABR) detection and management.
  • New diagnostics, such as poultry serum tests, hold promise for broiler farm management.
  • The market represents 9% of global sales, valued at USD 93.8 million.
  • Leading players offer advanced diagnostic services to improve poultry health.
  • The development and production of vaccines and medications for disease prevention are on the rise.
  • Increasing farm efficiency and production cycles boost demand for poultry diagnostics.

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Competitive Landscape:

The global poultry diagnostics market is characterized by a mix of domestic and international competitors, each commanding significant market shares in their respective specialties. Major companies prioritize developments such as product approvals and the rising incidence of zoonotic and poultry illnesses, which are expected to drive rapid market growth.

Recent Developments:

  • In March 2018, BioChek introduced the Infectious Bronchitis Virus RNA Test Kit and the Salmonella Enteritidis-Typhimurium-Heidelberg DNA Test Kit for avian sample identification.
  • In July 2018, Zoetis acquired Abaxis, a leader in veterinary point-of-care testing equipment, to enhance its position in veterinary diagnostics.

Key Players:

  • Agrobiotek Internacional
  • Affinitech Ltd.
  • Biochek
  • Bioingentech Biotechnologies Inc.
  • Bionote Inc.
  • Boehringer Ingelheim GmbH
  • GD Animal Health
  • Idexx Laboratories Inc.
  • IDVet
  • Megacor Diagnostik GmbH

Market Segmentation:

By Test Type:

  • ELISA Test
  • PCR Test

By Disease:

  • Avian Salmonellosis
  • Avian Influenza
  • Newcastle Disease
  • Avian Mycoplasmosis
  • Avian Pasteurellosis
  • Infectious Bronchitis
  • Infectious Bursal Disease
  • Avian Encephalomyelitis
  • Avian Reovirus
  • Chicken Anemia

By Services:

  • Bacteriology
  • Virology
  • Parasitology

By Region:

  • North America
  • Latin America
  • Asia Pacific
  • The Middle East & Africa
  • Europe

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Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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