The global plant-based food colors market is projected to reach approximately USD 15.80 billion by 2032, growing from USD 9.42 billion in 2022, with a compound annual growth rate (CAGR) of 5.3% during this period.
Plant-based food colors are derived from natural sources, including ingredients like carrot, beetroot, turmeric, and kale.
The increasing sales of plant-based food colors reflect a growing consumer preference for natural and organic products, driven by a desire for healthier food choices.
In recent years, a significant number of people have adopted vegetarian and vegan diets, driving up the demand for plant-based food colors.
The rise in clean-label products and a preference for environmentally friendly options are further fueling this demand.
The plant-based food colors market is experiencing robust growth as manufacturers utilize a variety of plant-based materials to create visually appealing colors. With a continuous emphasis on sourcing new plant ingredients for vibrant shades, there is an increasing demand for innovative plant-based food colors in the food and beverage industry.
Plant-based food colors are derived from natural ingredients such as kale, carrot, and beetroot. Increasing awareness of the benefits of these colors, along with concerns about the health risks associated with synthetic alternatives, is driving significant growth in the market.
Factors such as heightened health consciousness and a preference for environmentally friendly products are expected to boost the demand for plant-based food colors in the coming years.
Additionally, plant-based food colors are generally non-toxic or less toxic than synthetic options, have fewer side effects, and are seeing a gradual rise in therapeutic applications.
Key Developments in the Plant-Based Food Colors Market
Some of the notable developments in the plant-based food colors market are:
- In January 2017, ColorKitchen launched a new line of natural food coloring sets and sprinkles. These natural food colors set and sprinkles are vegan, gluten-free, and non-GMO. These products are made from natural and simple plant-based materials such as spirulina, turmeric, beet, and annatto. The available food color sets are yellow, blue, and pink, with multicolored rainbow sprinkles.
- In March 2020, Givaudan (a global leader in flavors) launched a line of natural red colors for plant-based proteins and plant-based meat. The new plant-based red color will give the plant-based patties a meat-like color.
- In 2018, Givaudan acquired Naturex, plant extracts manufacturing company. This acquisition will help Givaudan in enhancing its natural and plant-based color line.
- In April 2019, Perennial launched a plant-based RTD beverage for the old age population. The beverage is free from synthetic colors, gluten, artificial sweeteners, and lactose, and with no cholesterol.
Key Companies Profiled
- Archer Daniels Midland Company
- D. Williamson & Co. Inc.
- Sensient Technology Corporation
- Dohler Group
- Hansen A/S
- FMC Corporation
- Givaudan
- Kalsec Inc.
- BASF SE
- Akay Group
- Plant Lipids
- AVT Natural Products
- NATUREX Group
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Key segments profiled in the Plant based Food Colors Market
By Type:
- Carotenoid
- Anthocyanin
- Chlorophyll
- Annatto
- Paprika Extract
- Spirulina Extract
- Turmeric
- Beet
- Others
By Application:
- Bakery & Confectionery Products
- Beverages
- Packaged Food/Frozen Products
- Dairy Food Products
- Others
By Form:
- Liquid
- Powder
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