The market for sport analytics is expected to reach a valuation of US$ 31.4 billion by 2034, up from an anticipated US$ 4.0 billion in 2024. The sector is predicted to increase at a pace of 22.9% between 2024 and 2034.
The primary driver of the need for sport analytics throughout the forecast period is the continued improvement of data collecting, analysis, and interpretation in sports due to advancements in artificial intelligence, machine learning, edge computing, and augmented reality.
The market is expanding as a result of increased focus on injury prevention, data-driven insights, and customized training plans for athletes. increased use of analytics at amateur and niche sports levels, opening up access to advanced analytics tools for smaller clubs and organizations.
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The rising preference for sport analytics among the coaches as well as the team managers to use the real-time data to construct gaming strategies and to arrange training sessions, the rising adoption of innovative sports technologies to get quantitative information for improving the game performance are expected to fuel the sport analytics market growth .
Increasing investment by sports organizations to adopt a data-driven decision-making strategy, starting from player recruitment to fan engagement, is prevised to augment the demand for sports analytics solutions. Increasing importance of on-field data to analyse team performance, track individual players, monitor injuries, and optimize training curriculum of individual players is expected to drive the demand for sports analytics solutions
Key Takeaways
- From 2019 to 2023, the sport analytics market was valued at a CAGR of 20.9%
- Based on component, the software segment is expected to account for a share of 61.0% in 2024.
- Global sport analytics demand in China is predicted to account for a CAGR of 23.4% during 2024 to 2034.
- In the United States, the sport analytics industry is expected to account for a CAGR of 20.8% through 2034.
- Germany is projected to expand by a value CAGR of 22.4% between 2023 and 2034.
- Sport analytics market in Japan is anticipated to record a CAGR of 24.1% in 2024.
“The increasing spending capacity and growing need for better viewing experience are anticipated to drive the market growth during the forecast period.” opines Sudip Saha, managing director at Future Market Insights (FMI) analyst.
Competitive Landscape
Leading sports analytics market players continuously focus on enhancing existing solutions and product innovations to strengthen their product portfolios. Besides this, they are adopting strategies such as partnerships, collaborations, and mergers to expand their global footprint. Some of the developments from the market are given below
- SAP’s Sports One solution is designed specifically for sports organizations, offering tools for athlete performance analysis, scouting, team management, and fan engagement. It provides real-time insights for coaches and analysts to enhance team performance.
- Catapult specializes in wearable technology for athletes, providing performance monitoring through devices that track movement, load, and biometric data. Their analytics platform helps teams make data-driven decisions to improve player health and performance.
Restraints:
Despite the market’s promising growth, challenges persist, including data security concerns, high implementation costs, and the need for skilled professionals adept in handling complex analytics tools.
Key Companies Profiled
- Agile Sports Analytics LLC
- Catapult Sports
- ChyronHego Corporation
- Deltatre
- Genius Sports Group
- IBM Corporation
- Oracle Corporation
- SAP SE
- SAS Institute Inc.
- Sportsradar AG
- Stats Perform
Sports Analytics Market Key Segments
By Component:
- Software
- Service
By Analysis Type:
- On-field
- Player & Team Analysis
- Video Analysis
- Health Assessment
- Off-field
- Fan Engagement
- Ticket Pricing
By Sports:
- Football
- Cricket
- Baseball
- Basketball
- Rugby
- Others
By End User:
- Sports Teams
- Sports Leagues/Associations
- Individual Players/Coaches
- Media Organizations
- Sports Betting
- Others
By Region:
- North America
- Latin America
- Western Europe
- Eastern Europe
- South Asia and Pacific
- East Asia
- Middle East and Africa
