The global marking coatings market demand is expected to generate USD 183.2 billion in revenue by 2024, with projections indicating growth to USD 248.6 billion by 2034, reflecting a compound annual growth rate (CAGR) of 3.1%.
Manufacturers are concentrating on developing temperature-sensitive paints that can withstand harsh weather conditions, such as snowfall and heavy rain. These marking coatings, composed of a catalyst and a colored resin base, offer an economical and reliable alternative to plastic. Renowned for their excellent durability, these anti-slip traffic paints are particularly suited for highway applications.
To meet the rising demand for long-lasting paints, marking coatings manufacturers are expanding their production capabilities by establishing new manufacturing units. This expansion will allow companies to increase the production of ready-to-use thermoplastic road marking paint, including marking spray paint. Industrial aerosol paint producers are offering highly durable marking coatings that protect against corrosion, abrasion, and rust. Applying industrial aerosol paint requires specialized technical skills beyond those needed for standard marking spray paint.
Several major companies have introduced innovative paints for large-area markings, such as green bike lanes. These advanced coatings combine the durability and reliability of a two-component system with the ease of application and sprayability of a waterborne solution. Such product innovations aim to provide safe options for multimodal mobility, contributing to the well-being of the economy’s residents.
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Market Dynamics of Marking Coatings
- A coating is a layer applied to a substrate to serve decorative, functional, or both purposes. Paints and coatings are specifically formulated to meet their intended use. Functional coatings are applied to alter the surface properties of the substrate, enhancing characteristics such as adhesion, corrosion resistance, or wettability.
- Marking coatings are specialized coatings used to mark traffic zones on roads or to demarcate production areas from walking aisles in factories and storage areas in warehouses. These coatings are crucial in various industries, with one of the primary requirements being pigment brightness.
- Titanium dioxide is a key raw material in the production of marking coatings. It provides a bright white color, making the coating highly visible and suitable for marking purposes.
- The marking coatings market is primarily driven by the need to mark traffic zones, road shoulders, footpaths, pavements, speed breakers, and zebra crossings. Additionally, marking coatings are essential for marking aircraft landing areas on tarmacs.
- In manufacturing plants and warehouses, marking coatings are extensively used. Modern inventory control methods require visual monitoring to reorder stocks. Marking coatings facilitate this by indicating reorder levels in large containers holding small volume materials like nuts and bolts.
- In manufacturing plants, marking coatings demarcate safe walking areas for operators and highlight high radiation zones in laboratories. However, the emission of volatile organic compounds (VOCs) from coatings poses a health concern and restrains market growth.
- Research efforts are ongoing to reduce VOC levels in coatings. Various grades of coatings with different VOC levels are commercially available. Continued research to eliminate VOCs from coatings is expected to open new opportunities in the marking coatings market.
Marking Coatings : Key Players Participants
- Aexcel Corp,
- Arcon Constuction Supplies,
- Blastline USA Inc Diamond Vogel,
- Grainger,
- Garon Products Inc,
- H G Helios Group,
- INCL-X,
- Kelly Creswell Inc,
- NCP Coatings,
- Sherwin Williams,
- Spencer Coatings,
- Teknos, TherMark,
- U C Coatings and U S Specialty Coatings
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