According to Future Market Insights (FMI), the global kefir market is expected to be valued at USD 1,305.4 million by 2024. It is projected to grow to USD 1,859.2 million by 2034, with a compound annual growth rate (CAGR) of 3.6% during the period from 2024 to 2034.
Consumers seeking a healthy lifestyle are increasingly favoring fermented foods rich in beneficial bacteria for gut health. Kefir is an ideal choice due to its high probiotic content, which supports gut health, aids digestion, and enhances the immune system. This demand has led to a variety of kefir options, including dairy versions made from cow’s, buffalo’s, and goat’s milk, as well as non-dairy alternatives like soy and coconut milk.
Today, people are increasingly focused on their health and are prioritizing foods and beverages that provide additional benefits beyond basic nutrition. Kefir, a fermented product made from milk and kefir grains—a symbiotic culture of yeast and bacteria—is an excellent example of such a health-enhancing option.
Brands capitalize on their broad distribution networks by partnering with global distributors and wholesalers. Leading companies use their extensive international reach to ensure their products are accessible across various markets, from food service to industrial applications.
Key Takeaways from the Global Kefir Market Study:
- Increased demand for food products with natural microflora which will benefit gut health and improve the immunity of consumers.
- Th conventional kefir sales are dominated due to its widespread availability and low cost.
- Development of kefir in various flavors attracts several consumers to drive the market.
- Companies are investing in product innovation with novel ingredients and sources to develop non-dairy kefir.
Competitive Landscape
Key players in the kefir industry are actively innovating by developing new formulations from a variety of dairy and non-dairy sources. Product development is central to their market strategy, with manufacturers focusing on enhancing the quality, purity, and performance of kefir while preserving the traditional sensory attributes. Through continuous research and development, these companies strive to distinguish their products based on quality, reliability, and appeal to a broad consumer base.
For instance
- Pure Culture Oorganics Inc. launches latest Kefir segment innovation with Kefir plus Collagen, the first Kefir paired with collagen, a unique first-of-its-kind collaboration
- Biotiful Gut Health launches first-to-market oat kefir yogurts
Leading Players in the Kefir Industry:
- Lifeway Foods, Inc
- The Hain Celestial Group, Inc
- Maple Hill Creamery, LLC.
- Nestle
- Danone
- Green Valley
- Fresh Made Dairy
- Red Wood Hill
- Biotiful dairy
- Nihon Kefia co. ltd
- Kefir cultures
- Kefir Lab
Tap into Expertise: Discuss with Our Analyst on Email: sales@futuremarketinsights.com
Key Segments of Market Report
By Form:
This segment is further categorized into organic and conventional form
By Product Type:
This segment is further categorized into Milk kefir (Dairy Based, non-dairy based), Water Kefir
By Category:
This segment is further categorized into flavoured and unflavored
By Application:
This segment is further categorized into the Pharmaceutical Industry, Food Industry
By Distribution Channel:
This segment is further categorized into Convenience Store, Speciality Store, Supermarkets/Hypermarkets, Others
By Region:
Industry analysis has been carried out in key countries of North America, Latin America, Europe, East Asia, South Asia, Oceania, and the Middle East & Africa.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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