The global whole milk powder market is expected to grow from USD 8,491.6 million in 2024 to USD 11,742 million by 2034, with sales projected to increase at a CAGR of 3.3% over the forecast period.
Whole milk powder is a crucial segment within the global dairy industry, providing a long-lasting alternative to fresh milk that appeals to both consumers and manufacturers. Its extended shelf life and convenience make it especially valuable in regions with limited refrigeration access or areas prone to cold chain disruptions, contributing significantly to its growing demand.
Increased health consciousness among consumers is a significant driver of growth in the whole milk powder market. As a rich source of protein, calcium, and essential vitamins, whole milk powder aligns well with the emphasis on nutrition and wellness.
Additionally, its versatile application in a range of food products—including bakery items, confectionery, and infant formula—further fuels market expansion. The continued demand for these products is expected to drive sustained growth in the whole milk powder industry.
As consumers increasingly seek convenient and nutritious food options, whole milk powder is set for continued growth. The Asia Pacific region, in particular, is projected to experience significant expansion, driven by the rising middle class and growing disposable income. Consumers in this region are drawn to the convenience and nutritional benefits that whole milk powder offers.
Europe is expected to remain a key market, benefiting from its well-established dairy infrastructure and a strong preference for high-quality dairy products. Meanwhile, North America, though a mature market, is anticipated to see steady growth.
The whole milk powder sector is currently undergoing significant innovation driven by evolving consumer preferences and industry advancements. Health-conscious consumers are increasingly opting for milk powders fortified with added vitamins, minerals, and probiotics, addressing specific dietary needs and offering enhanced health benefits.
Competition Landscape
Companies are actively working on developing new and innovative whole milk powder products to meet shifting consumer demands. This includes offerings such as organic whole milk powder, lactose-free varieties, and milk powders enriched with additional vitamins and minerals.
Leading players in the whole milk powder market are investing in advanced manufacturing technologies and stringent quality control processes to ensure their products meet the needs of both food manufacturers and consumers. Additionally, companies are exploring opportunities in developing regions with rising dairy product demand, which may involve establishing local production facilities or expanding export channels.
Industry Updates
- In January 2024, Nuchev, an Australian-based infant goat formula specialist, introduced its first bovine product for adults and older children.
- In September 2023, Löwenzahn Organics, a German brand, released its baby milk products line crafted from whole cow’s milk. Thereby, offering an alternative to conventionally used skimmed milk. The brand is also the first to bring such an offering to Germany.
Leading Whole Milk Powder Brands
- Lactalis International
- Nestlé S.A.
- Fonterra Co-operative Group Limited
- Royal FrieslandCampina N.V. and Danone S.A.
- Agri-Dairy Products, Inc.
- Adiplus S.A.C.
- All American Foods, Inc.
- Others
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Key Segments of the Market Report
By Source:
Whole milk powder market, by source, is segmented into cows, buffalos, goats, sheep, and donkeys.
By End Use:
End users of whole milk powder include dairy products, confectionery, bakery, and infant formula. The dairy products segment is further divided into ice cream, beverages, and yogurt. The confectionery segment is divided into candies, chocolates, and aerated confections. The bakery segment is divided into bread, biscuits, pastries, and cakes.
By Distribution Channel:
The product is sold via direct/B2B and indirect/B2C channels. The latter is divided into hospital pharmacies, retail pharmacies, hypermarkets/supermarkets, convenience stores, online retail, and others.
By Region:
Analysis has been carried out in key countries of North America, Latin America, Europe, East Asia, South Asia, the Middle East and Africa, and Oceania.
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