Exploring Yeast-Based Spreads: The Multifaceted Ingredient for Snacks, Baked Goods, and Condiments

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The global yeast-based spreads market is projected to be valued at USD 449.5 million in 2023. With a steady CAGR of 4.7%, the market is expected to grow to USD 711.0 million by 2033.

Residual brewer’s yeast is used to produce spreads such as Marmite and Vegemite, which are known for their savory flavors and high B vitamin content. Australia currently leads the global market for yeast-based spreads, thanks to key players like Vegemite, AussieMite, and Promite. The rising consumption of these spreads in Australia is expected to attract more companies to enter the market.

The United Kingdom market also has significant potential for growth in the coming years. Increased consumption of yeast-based spreads in the UK is driven by global leaders like Unilever, which produces Marmite. Recently, companies have concentrated on introducing new and innovative products. Additionally, the growing prevalence of vegetarianism and veganism is boosting global demand for yeast-based spreads, as more consumers adopt plant-based diets.

Research has shown that the high B vitamin content in yeast-based spreads may help alleviate symptoms of mental health conditions such as depression and anxiety. With global discussions and awareness around mental health increasing, Future Market Insights (FMI) anticipates these trends will continue to gain momentum. This growing awareness presents promising opportunities for players in the global yeast-based spreads market.

Key Takeaways from the Yeast Based Spreads Market Study:

  • In 2023, FMI expects the global market for yeast based spreads to register a valuation of US$ 449.5 million.
  • Between 2023 and 2033, the global market is set to experience steady acceleration at a 4.7% CAGR.
  • The valuation of the global market is likely to surpass the US$ 711.0 million mark in 2023.
  • From 2018 to 2022, FMI observed a 5.8% CAGR acceleration for the global market.
  • Australia and the United Kingdom are likely to dominate the global market going ahead and capture significant shares.
  • By product type, FMI expects Marmite to generate substantial demand and sales between 2023 and 2033.
  • Spreads containing organic yeast are set to register more sales compared to spreads containing conventional yeast.

Competitive Landscape

In competitive markets like the United Kingdom and Australia, companies are expected to intensify their marketing strategies to boost product penetration. Additionally, research and development will play a crucial role as businesses focus on improving existing products and offering them at competitive prices.

For instance:

  • In May 2022, Marmite announced the launch of a new truffle flavored yeast based spread in collaboration with adam&eveDDB.
  • In February 2022, Vegemite announced the relaunch of its popular Vegemite Cheesymite product. The new avatar of the product was named Vegemite & Cheese.

Key Companies Profiled

All Natural Foods of Stirling

AussieMite

Bega Cheese

Jardox Ltd.

Marmite

Marmite (New Zealand)

Mars Foods

Nature’s Blend

Sanitarium Health & Wellbeing

Three Threes Condiments Pty. Ltd.

Unilever Plc.

Vitam-R

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Global Yeast Based Spreads Market by Category

By Product Type:

  • Aussiemite
  • Cenovis
  • Marmite
  • Oxo
  • Promite
  • Vegemite
  • Vitam-R

By Nature:

  • Organic
  • Non-GMO
  • Conventional

By End Use:

  • Food Services
  • Hotels
  • Restaurants
  • Cafes
  • Business to Consumers
    • Hypermarkets/Supermarkets
    • Convenience Stores
    • Discount Stores
    • Mom & Pop Stores
    • Online Retail Platforms

Claims:

  • Vegan
  • Vegetarian
  • Gluten-Free
  • Dairy-Free
  • Halal
  • Natural
  • Kosher
  • Fat-Free

Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East & Africa

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

Contact Us:

Future Market Insights Inc.
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Suite 401, Newark, Delaware – 19713, USA
T: +1-845-579-5705
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Website: https://www.futuremarketinsights.com
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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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