Newly released data from Future Market Insights (FMI) reveals that the shisha tobacco market is valued at approximately US$ 2,909.4 million in 2023, with projections indicating a climb to around US$ 4,306.6 million by 2033. This growth is anticipated to be driven by a compound annual growth rate (CAGR) of 4.0% from 2023 to 2033. As shisha culture continues to gain popularity worldwide, coupled with evolving consumer preferences and an expanding market presence, the shisha tobacco industry is poised for steady advancement over the forecast period, according to the latest industry insights.
This day, large numbers of shisha bars and lounges invade the market. This requires a large demand for different types of flavored tobacco goods. The flavours that are accessible at this stage include herbal, floral and dessert.
Shisha which is also referred to hookah (or water pipe tobacco) includes production, distribution and consumption of flavored cigarettes. It does however claim a long history across several continents notably in Asia, Africa and Middle East.
An interesting thing to note over here is that various flavors offered through shisha molasses render shisha tobacco an attractive product, particularly for the ones who want to quit smoking. Aesthetics has also got to play a vital role over here. In other words, hookah apparatus is designed such that it has a visually attractive appeal. This another factor keeping the hopes high for shisha tobacco market going forward.
There is another reason for the shisha tobacco market growing at an exponential rate. The consumers who are focusing on cutting down on cigarettes are getting to hookah smoking. They carry the impression that majority of nicotine is absorbed by water during such sort of smoking. However, when there would be an upsurge in awareness regarding the fact that shisha tobacco smoking is all the more injurious than cigarette smoking, the tables would turn.
Future Market Insights has walked through these facts with insights in its latest market study entitled ‘Shisha Tobacco Market’. It has its team of analysts and consultants to look through the bottom-up approach in its primary, secondary, and tertiary modes of research.
Business Growth Drivers:
- Increasing Popularity: Shisha smoking has gained popularity worldwide, not only in traditional markets like the Middle East and North Africa but also in Western countries. This growing trend contributes to the expansion of the shisha tobacco market.
- Social Acceptance: Shisha smoking is often considered a social activity, enjoyed in cafes, lounges, and gatherings. The social aspect of shisha smoking drives demand among various demographic groups, including young adults and tourists.
- Flavor Innovation: Manufacturers are constantly innovating to introduce new and exotic flavors, catering to diverse consumer preferences. This flavor innovation attracts both existing and new consumers, stimulating market growth.
- Rising Disposable Income: Increasing disposable income in emerging economies enables consumers to spend more on recreational activities like shisha smoking. This economic factor fuels demand and market expansion.
- Expansion of Shisha Bars and Cafes: The proliferation of shisha bars, lounges, and cafes across different regions provides convenient access to shisha smoking experiences, further driving market growth.
- Online Retailing: The rise of e-commerce platforms facilitates the sale of shisha tobacco products, offering consumers a convenient way to purchase a wide range of flavors and accessories, thereby boosting market growth.
Key Takeaways from Shisha Tobacco market
- North America holds a significant market share with the US being home to several manufacturers like Tangiers, Fumari Hookah, and likewise. Also, organizations are into progressive diversification of shisha tobacco products like hookah and hookah parts, coal, flavors; which does facilitate customers with one-stop shopping destination for the smoking products.
- Europe holds the second-largest market share with the UK witnessing an ever-increasing demand for local varieties in terms of flavor. Also, it has been observed that customers get more drawn toward new flavors if they could be well-related to; thereby growing in sales.
- The Asia-Pacific is expected to grow at a rapid pace in the shisha tobacco market with China being the biggest contributor. Also, the flourishing tourism sector in India and China does attract several individuals every single year. Additionally, there are stern laws enacted in the country regarding not letting individuals smoke in the public areas; which, in turn, would accelerate the sales of hookah equipment for commercial (HoReCa and bars) as well as residential sectors.
- MEA is another region driving the shisha tobacco market with a major chunk of population into shisha tobacco smoking.
Competitive Shisha Tobacco
- Al Fakher Tobacco Trading, in 2022, did expand offering with respect to travel retail through launching Double Kick, that too, Dubai Duty Free. This line does feature 3 initial flavors inclusive of Grape & Mint, Mint, and Two Apple. Every flavor is available in the novel 200g format.
- Gulbahar Tobacco International, in 2020, did tie up with JC Decaux for launching one of the biggest marketing campaigns inside Dubai airport. This campaign does feature Milano fan pack (its prominent pack).
Key Players Are:
- FUMARI
- Haze Tobacco
- Al Fakher Tobacco Factory
- SOCIALSMOKE
- Japan Tobacco Inc.
- SOEX
- Prince Molasses
- Romman Shisha
- Mazaya
- Ugly Hookah
- Cloud Tobacco
- Flavors of Americas S.A.
- Al Amir Tobacco
- STARBUZZTOBACCO.
- Nakhla
- MujeebSons
- Godfrey Phillips India Ltd.
- The Eastern Company
- ALWAHA-TOBACCO
- Others (As per Request)
What does the Report Cover?
- The research study is based on product type (strong shisha tobacco, mild shisha tobacco, and light shisha tobacco), by flavor (fruit, chocolate, caramel, mint, blended, and likewise), and by sales channel (direct sales, supermarkets/hypermarkets, specialty stores, convenience stores, online retailers, and other sales channels).
- With shisha lounges and bars getting popular, the global shisha tobacco market is expected to witness grandeur in the forecast period.
Complete Market Review: A Full Report Analysis
Global Shisha Tobacco Market by Category
By Product Type:
- Strong Shisha Tobacco
- Mild Shisha Tobacco
- Light Shisha Tobacco
By Flavor:
- Fruit
- Berry
- Apple
- Melon
- Citrus
- Tropical
- Others
- Chocolate
- Caramel
- Mint
- Blended
- Others
By Sales Channel:
- Direct Sales
- Hypermarket/Supermarkets
- Specialty Stores
- Convenience Stores
- Independent Small Stores
- Online Retailers
- Other Sales Channel
By Region:
- North America
- Latin America
- Europe
- South Asia
- East Asia
- Oceania
- Middle East & Africa
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of ~400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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