The global men’s jeans market showed considerable growth, with a value of USD 52.9 billion in 2024, and is projected to exceed USD 96.2 billion by 2034, reflecting a remarkable CAGR of 6.2% during this period. This growth can be attributed to the increasing adoption of casual wear in workplaces, leading to a surge in demand for comfortable yet stylish attire such as jeans.
Many companies have embraced relaxed dress codes, resulting in jeans becoming a staple in everyday work attire. Moreover, the industry has witnessed significant sales due to the focus on producing men’s jeans from comfortable and breathable materials, catering to the evolving preferences of consumers globally.
Shift towards a more casual lifestyle in emerging economies has also contributed to the expansion of the men’s jeans market on a global scale. The trend of wearing jeans at various events and the preference for eco-friendly and ethically produced clothing have further fuelled the demand for men’s jeans made from sustainable materials and manufactured using eco-friendly processes. This shift in consumer preferences has prompted numerous jeans brands to offer sustainable and eco-friendly options in their collections, driving the overall success of the industry.
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Furthermore, the influence of social media and celebrity endorsements has been instrumental in popularizing men’s jeans globally. Celebrities and influencers frequently showcase different denim styles, increasing awareness and desire for specific jeans brands and designs.
Key Takeaways from the Market Study
- Regular fit is the top fitting type in the men’s jeans market, with a value share of 62% for 2024.
- Retail stores in the sales channel gain a share value of 44% for 2024.
- The men’s jeans market in South Korea is set to experience an exponential increase, with an 3 % CAGR through 2034.
- The men’s jeans market in Japan is predicted to rise at a 8 % CAGR through 2034.
- The men’s jeans market in the United Kingdom is anticipated to develop at a CAGR of 7.4 % through 2034.
- The men’s jeans market in China is projected to grow at a CAGR of 6.9 % through 2034.
- The men’s jeans market in the United States is estimated to rise at a 5 % CAGR through 2034.
Competitive Landscape
Levi Strauss & Co., Mavi Jeans, Kontoor Brands, Lee Cooper, and Diesel S.p.A are major companies in the men’s jeans market. Major players are focused on sustainable clothing and also running through consumers’ demands on comfort and breathable issues with jeans. Manufacturers are broadening distribution channels and making a global presence.
Recent Developments:
- In February 2024, C&A introduced its inaugural men’s jeans line with Lycra Adaptiv, providing improved comfort and flexibility. The collection was sold in 190 European stores and online for €49.90.
- In December 2023, Mehar Apparels released a new men’s jeans range, combining fashion and comfort with various fits and stylish colors, emphasizing the brand’s dedication to high-quality, sustainable fashion.
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Leading Men Jeans Brands
- Levi Strauss & Co.
- Mavi Jeans
- Kontoor Brands
- Lee Cooper
- Diesel S.p.A
Key Segments of Men’s Jeans Market Report
By Fitting Type:
Slim, loose, and regular fit are three fitting types in the men’s jeans market.
By Waist Size:
28″ – 31″, 32″ – 35″, 36″ – 39″, 40″ – 43″, and 44″ – 47″ are categorized waist size in the men’s jeans industry.
By Sales Channel:
The sector is segmented into retail stores, brand stores, supermarkets or hypermarkets, and e-commerce sales channels.
By Region:
A regional analysis has been carried out in key countries of North America, Latin America, Asia Pacific, Middle East and Africa (MEA), and Europe.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of ~400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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