The global rolling papers market, also known as the cigarette paper market, is on a dynamic growth trajectory, projected to reach a remarkable valuation of US$ 1,185.5 million by 2033, according to the latest report by FMI. With an estimated market value of US$ 714.1 million in 2023, the sector is expected to experience a robust compound annual growth rate (CAGR) of 5.2% over the next decade.
Paradigm Shift in Consumer Preferences Fuels Growth
Traditionally, consumers favored pre-rolled cigarettes, pipes, and water pipes for smoking tobacco. However, recent years have witnessed a significant shift towards the roll-your-own (RYO) smoking format. This change is driven by consumers’ desire for greater control over the amount and type of tobacco they consume. The growing popularity of this personalized smoking experience is set to bolster the sales of rolling papers through 2033.
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Impact of Legal Cannabis and Social Trends
The rising popularity of rolled cigarettes, coupled with the increasing legalization of recreational cannabis in various states, is a key driver for the market. More smokers are visiting pubs and restaurants where smoking is permitted, enhancing the demand for rolling papers. Furthermore, the establishment of dedicated smoking zones in public and commercial spaces is expected to strengthen market growth.
Challenges and Competitive Landscape
Despite the optimistic outlook, the market faces challenges from the introduction of alternative smoking equipment such as smoking pots, bongs, and e-cigarettes. Additionally, growing governmental efforts to curb smoking rates may pose limitations. However, the escalating influence of social media and cross-cultural trends are anticipated to drive up the popularity and demand for rolling papers, creating new opportunities for manufacturers.
Expansion into Emerging Markets
Emerging economies present significant growth opportunities for the rolling papers market. With over 80% of the world’s 1.3 billion tobacco users residing in low and middle-income countries, manufacturers are keen to expand their footprint in these regions. Companies like Schweitzer-Mauduit International, Inc. are actively investing in partnerships with regional players in Latin America and Asia Pacific to capitalize on the growing trend of rolled tobacco consumption.
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United States Market Outlook
In the United States, the rolling papers market is expected to flourish, with an increasing number of states legalizing recreational cannabis use. In 2022, the U.S. market saw a year-over-year growth of 2.1%, reaching a valuation of US$ 165 million. FMI projects that the market will continue to grow at a CAGR of 3.7%, hitting US$ 170 million by 2033. Data from the Centers for Disease Control and Prevention (CDC) highlights that around 13% of the adult population, or roughly 30.5 million adults, smoked cigarettes in 2020, underscoring a significant consumer base for rolling paper manufacturers.
Key Takeaways:
- By material type, hemp segment is estimated to account for around 60% of the total market share in 2022.
- In terms of basis weight, demand in the 10 gsm to 25 gsm segment will increase at a 4.6% CAGR through 2032.
- Sales in the U.S. rolling papers market will grow at a 3.7% CAGR, reaching a valuation of US$ 164.8 Mn by 2032.
- China will account for a dominant share in the East Asia rolling papers market, with total sales reaching US$ 136 Mn by 2032.
Rolling Papers Market Landscape
Schweitzer-Mauduit International, Inc., Delfort Group AG and Republic Technologies are the top players operating in the rolling papers market. Furthermore, Richer Paper Co., Ltd., Snail Custom Rolling Papers, Nippon Paper Papylia, Pura Group, Mudanjiang Hengfeng Paper Co., Ltd. JOB de Jean Bardou, Devambez, Moondust Paper Private Limited and Miquel y Costas are the key players operating in the global rolling papers market. The Tier 3 players in the market are expected to hold 55-65% of the global rolling papers market share.
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Market Segments Covered in Rolling Papers Industry Survey Report
By Material Type:
- Flax
- Sisal
- Hemp
- Rice Straw
- Other Material Types (Esparto, etc.)
By Basis Weight:
- Up to 10 gsm
- 10 gsm to 25 gsm
- 25 gsm & Above
By Region:
- North America Market
- Latin America Market
- Europe Market
- East Asia Market
- South Asia Market
- Oceania Market
- The Middle East and Africa (MEA) Market
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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