The global anti-hangover supplements market is witnessing an unprecedented surge, with Future Market Insights’ latest industry analysis revealing a valuation of approximately USD 1.9 billion in 2023. Projections indicate a staggering Compound Annual Growth Rate (CAGR) of 14.5% over the forecast period, poised to propel the market to an estimated valuation of USD 6.8 billion by 2033.
The burgeoning demand for anti-hangover supplements is predominantly fueled by the escalating consumption of alcoholic beverages worldwide. Countries such as the United States, China, and Germany are witnessing a concerning rise in alcohol-related health issues, transforming alcohol consumption into a significant medical concern. This trend is notably prevalent among the younger demographic, attributed to evolving lifestyles and the introduction of innovative ingredients in alcoholic beverages.
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Key Market Insights:
- The global anti-hangover supplements market is valued at USD 1.9 billion in 2023, with projections to reach USD 6.8 billion by 2033, exhibiting a CAGR of 14.5% during the forecast period.
- Increased alcohol consumption globally, particularly among young consumers, is a primary driver for the rising demand for anti-hangover supplements.
- Countries such as the United States, China, and Germany are witnessing a surge in alcohol-related health issues, further propelling the market growth.
- Changing consumer preferences towards wine and beer are contributing to the escalating demand for anti-hangover supplements, driven by lifestyle changes and the introduction of innovative ingredients.
The rapid growth of the global anti-hangover supplements market signifies a paradigm shift in consumer behavior and lifestyle choices. As consumers increasingly prioritize health and wellness, the demand for effective solutions to mitigate the adverse effects of alcohol consumption continues to rise.
Market Competition:
The anti-hangover supplements market is fragmented, and a variety of regional, up-and-coming, and established businesses are operating within it. A unique anti-hangover supplement with improved efficacy has been formulated, and key stakeholders have started promotional activities to introduce it.
- In September 2022, H-PROOF received a patent for its revolutionary nutraceutical, The Anytime You Drink Vitamin. The edible tablets aid in promoting liver health, alcohol metabolism, and replenishing essential nutrients, allowing the beginning of the day to feel better than usual after ingesting alcohol.
- In September 2020, Unilever agreed to buy Liquid I.V., a health-science nutrition and Wellness Company based in the United States, with a product line that includes Hydration, Energy, and Sleep; Liquid I.V. offers a 360-degree approach to wellness. In addition, Liquid I.V. is non-GMO, vegan, gluten-free, soy-free, and dairy-free.
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Key Companies Profiled:
- Abbott
- Bayer AG
- More Labs
- Flyby Ventures LLC
- Cheers Health Inc.
- Himalaya Wellness
- Rally Labs LLC
- Drinkwel, LLC
- Liquid I.V., Inc.
- DOTSHOT
- Toniiq
- NoDaysWasted
- Purple TreeLabs
- LES Labs
- EZ Lifestyle (Over EZ)
- DrinkAde
- Kaplan Laboratory LLC (H-PROOF)
- Bytox
- Cheal Hangover Patch
- Party Patch
- Rebound Hangover Fix
Key Market Segments Covered in the Anti-hangover Supplement Industry:
By Product:
- Solutions
- Tablets/Capsules
- Powder
- Patches
By Distribution Channel:
- Offline
- Online Stores
By Region:
- North America
- Latin America
- Europe
- South Asia
- East Asia
- Oceania
- The Middle East and Africa (MEA)
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About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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