The outbound tourism industry size in France has the potential to grow significantly, attaining USD 37 million in 2024. From 2024 to 2034, the demand for outbound tourism is predicted to flourish at a CAGR of 4.4%. The outbound tourism sales revenue in France is expected to hit a valuation of USD 56.8 million by 2034.
The volume of outbound tourism in France has increased substantially. Prominent and magnificent tourist attractions are a major factor supporting the outbound tourism industry’s growth. An array of alluring cultural settings and travel destinations strengthens the finest nations in the center of Western Europe, like Germany, Spain, Italy, and others.
Long beaches and most ski slopes worldwide are key factors encouraging tourism. European nations boast a plethora of notable tourist destinations, ranging from the Alhambra and Generalife Gardens to cutting-edge museums like SAMMLUNG BOROS in Berlin and theme parks like PortAventura in Spain.
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French citizens favor other European countries for outbound tourism activities because of these intriguing tourist destinations in different countries. The renowned tourist destinations around Europe aid France’s outbound tourism business.
Due to these factors, the outbound tourism sector in France witnessed a demand of US$ 30.2 million in 2019. The outbound tourism industry in France exhibited a 4.0% CAGR from 2019 to 2023, and sales reached US$35.3 million in 2023.
Certain countries or regions inhibit travelers from visiting others due to political unrest and security issues. Events like natural catastrophes, civil instability, or terrorist attacks negatively affect the outbound tourism industry in France. Technological developments like teleconferencing and virtual reality offer substitutes for more conventional travel experiences, decreasing the demand for French outbound travel.
“Growing disposable incomes, changing traveler preferences, and favorable government policies stimulate France’s outbound tourism industry expansion. The increasing demand for experiential travel and the move toward sustainable tourism represent significant trends,” says an FMI analyst.
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Key Takeaways
- The April to June segment in the peak season category is set to acquire a share of 38% in 2024.
- In the age group category, the 26–35-year segment is expected to possess a share of 34.1% in 2024.
- From 2024 to 2034, the female segment is set to lead the market in terms of gender.
- Based on purpose, the vacation segment is envisioned to increase rapidly during the projected period.
- From 2024 to 2034, the package travel segment is anticipated to command France’s outbound tourism sector in terms of the tour category.
- Spain and Italy are predicted to be the most popular travel destinations, with consumers favoring these countries the most.
Competitive Landscape
Outbound tourism vendors operating in France strive to develop their customer base and increase their share through strategic alliances and diverse marketing approaches. Leading outbound tourism providers in France are putting much effort into innovating their offerings and giving their customers the finest possible experience.
Notable Developments
- Through a new international sports sponsorship plan, TUI, beginning with the ‘TUI Palma Marathon Mallorca,’ enhances its brand. TUI’s dedication to destination tourism is reflected in its sponsorship, which uses its extensive global reach and array of sports offers in hotels and clubs globally.
- Leading event and ticketing provider CTS Eventim is growing its investment in France Billet by acquiring 17% of its shares from Fnac Darty, bringing its total ownership to 65%. Assuming the competition authority approves, this action enhances Eventim’s standing in the French outbound travel sector. Fnac Darty has maintained a 35% ownership to continue supporting France Billet’s ticketing services.
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Key Players
- Tui France
- France Billet
- Ticketnet
- Odalys Evasion
- Global Business Travel France
- Travel Lab SAS
- Oui.sncf SAS
- Fram
- Pv-Cp Distribution
- Vacances Heliade
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