The green supplements market sizeis on a steady growth trajectory, estimated to reach US$ 818 million by 2032 with a 3.8% CAGR, driven by increasing health awareness and the rising popularity of preventive healthcare. Green supplements, derived from dried vegetables and fruits, offer a rich source of vitamins and minerals, attracting consumers seeking to improve their overall health and well-being.
The growing demand for plant-based goods and public awareness of the health advantages of green supplements are the two main drivers of the global market’s growth.
Plant-based products are safer and healthier than animal products. They are consequently become more and more well-known, especially in developed regions. Thus, as veganism gained popularity during the projected timeframe, the market for green supplements would progressively expand.
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Green Supplements are linked to a number of health benefits. They are rich in vitamins, minerals, and antioxidants. Various studies have revealed that consumption of green supplements can improve sleep, boost energy, and lower levels of inflammation in their bodies.
Another factor driving the increased sales of green supplements is the popularity of alternative medicine. More and more people are turning to natural remedies for their health needs, and green supplements are a great way to get all the nutrients.
To keep up with the green supplements market trends, leading manufacturers are developing novel ways to incorporate this product into various processed foods.
Key Takeaways:
- Based on form, the powder segment is expected to grow at 3.1% CAGR during the forecast period (2022–2032).
- India currently has a Green Supplement market share of around 5.0 % in the South Asian market.
- The green supplements market in the U.K, is expected to grow at a moderate CAGR of 3.9% over the next ten years.
- North America is likely to hold around 34% share of the global green supplement market during the forecast period.
- The U.S. green supplement market is expected to reach a valuation of US$ 345 Bn in 2022.
- The green supplement market in the U.K. is currently valued at US$ 434.0 Mn and it is poised to grow at a steady pace during the forecast period
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“Green supplements are versatile products that have a wide array of applications from functional foods and energy drinks to pharmaceuticals and dietary supplements. With rising health awareness and lactose intolerance, consumers are shifting towards green supplements owing to their organic, natural, plant-based characteristics which will assist the growth of the market over the next ten years,” says a lead analyst at Future Market Insights.
Market Dynamics:
- Green supplements are witnessing a surge in popularity globally, offering various benefits such as increased immunity, improved digestion, anti-aging properties, and heart health support.
- Rising prevalence of deficiency diseases and growing awareness about the health benefits of green supplements are driving market growth.
- Europe dominates the market, driven by consumer preference for plant-based products and high health awareness levels.
- North America leads in market share, with increasing demand for preventive healthcare and vegan-friendly products.
- Asia Pacific is experiencing rapid growth, fueled by the rising health-conscious population and availability of affordable products.
Competitive landscape:
Top 5 manufacturers of green supplements are GNC Holdings, Inc., Vitamin Shoppe, Inc., The Nature’s Bounty Co., . NBTY, Inc., Amway Corporation, collectively holding 20% to 30% of the overall market share.
These companies are adopting strategies such as new product launches and approvals, mergers, partnerships, acquisitions, and partnerships to increase their sales.
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Future Market Insights, in its new offering, provides an unbiased analysis of Green Supplements presenting historical demand data (2017–2021) and forecast statistics for the period from 2022–2032.
The study provides valuable insight on the green supplements market based by form (powder, capsule, and liquid), packaging type (bottle, can, jar, sachet), application (pharmaceuticals, food & beverages, rtd teas, functional foods, dietary supplements, energy drinks, others, cosmetics)
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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