Rising Demand for Fertility Solutions: Market Set for Robust Growth USD 4,382 Million by 2031

Fertility Supplements Market
Fertility Supplements Market

The fertility supplement market witnessed significant growth in 2021, with a year-on-year increase of 8.3%, reaching a total of 243,820 MT. This market is projected to continue its upward trajectory, with a prominent CAGR of 8.3% expected to propel it to a value of US$ 4,382 Mn by 2031. Fertility supplements play a crucial role in addressing infertility issues and promoting healthy pregnancies by aiding in ovulation and improving hormonal profiles.

According to research by the American Society for Reproductive Medicine, the male partner is responsible for infertility in roughly 40% of infertile couples, and approximately 80%–90% of these couples are treated with pharmaceuticals including fertility supplements products like herbal fertility supplements, natural fertility supplements, vegan fertility supplements, etc. As a result, boosting the fertility supplements market.

Both men and women of childbearing age are increasingly turning to fertility supplements to address infertility concerns and enhance their chances of conception. Research indicates that approximately 40% of infertility cases are attributed to male factors, highlighting the significant role of fertility supplements in addressing male fertility issues. Additionally, lifestyle factors such as smoking and obesity contribute to infertility, further driving the demand for fertility supplements.

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Growing Factors:

  • Research and Development: Ongoing research efforts aim to identify effective ingredients for fertility supplements, leading to the development of innovative products tailored to specific needs. For instance, supplements containing folic acid, inositol, and NAC show promise in enhancing male fertility, while myo-inositol supplements benefit women undergoing in vitro fertilization.
  • Regional Trends: Geographical regions such as the US, Germany, India, Brazil, and China exhibit unique factors driving demand for fertility supplements. Lifestyle factors, increasing infertility rates, and awareness campaigns contribute to market growth in these regions.
  • Technical Advances: Technical innovations such as nutrition trackers and fitness trackers are revolutionizing the health and wellness industry, influencing consumer preferences towards natural fertility supplements. Capsule formulations offer convenience and innovative ingredient combinations, further boosting market growth.

“Fertility supplement market has a promising future due to the demand for the product among the consumers worldwide. The trend of having an unhealthy diet, increasing sterile cases, and willingness to have children has played important role in promoting the growth of this segment,” – Nandini Roy Choudhury, Client Partner at Future Market Insights

Key Takeaways:

  • Because today’s lifestyle causes more harm to the ordinary person than it has ever been, the United States fertility supplements consumer market is predicted to rise at a ( compound annual growth rate) CAGR of 8.9% by the year 2031.
  • In 2021, Germany will have a market share of 20.9 percent in the Europe region of the fertility supplement industry, with an 8.6 percent annual growth rate over the analysis period.
  •  India has a market share of about 42.1 percent in the South Asian region for the fertility supplements consumer market in the year 2021, with a 10.9 percent growth rate throughout the forecast timeline.
  •  Brazil’s fertility supplements consumer market will be worth USD 77.0 million in the year 2021 and will grow with a CAGR (Compound annual growth rate) of 7.1% through 2031.
  • Fertility supplement product sales in China are expected to account for about 51.6 percent of the whole East Asian region of the market in the year 2021, with an annual growth rate of  7.6%.

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Way ahead for market’s growth

Owing to the increased consumer demand for fertility supplements in different regions of the world, the competition among various players is growing. Manufacturers are focusing their efforts on R&D to better segment the business scope and market and simultaneously innovate products to keep up with the competitors, such as non-GMO, organic, and so on.

Many trends like excessive smoking, unhealthy lifestyle, and rising rate of sterile cases have been major drivers for this market segment growth. Companies are working on innovation to bring products that best suits their consumers, have no harmful reactions and are safe for consumption with the best effect towards fertility. Owing to the introduction of new products and technological advancements such as fitness trackers, nutrition trackers, and others in the medical and healthcare industry, the natural fragment of the fertility supplements consumer market is valued at  US$ 1,057.3 Mn and is expected to grow at a rate of 56.7 percent by the year 2031. Increased use of plant-extracted products to maintain a healthy lifestyle and reduced risk of adverse reaction is estimated to propel the growth of this segment even further.

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Market Segments Covered in Fertility Supplements Industry Analysis

By Type :

  • Capsules
  • Soft gels
  • Powders
  • Liquids
  • Others

By Form :

  • Natural
  • Synthetic
  • Blend

By End User :

  • Men
  • Women

By Sales Channel :

  • Over the counter
  • Prescribed

Region :

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East & Africa

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Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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