Enhanced Supply Chain Visibility Propels Liquid Packaging Board Market Growth with Digital Technologies

Liquid Packaging Board Market
Liquid Packaging Board Market

The liquid packaging board market is estimated to record a valuation of US$ 10.4 billion in 2024. The sales of liquid packaging boards are anticipated to expand at a moderate CAGR of 2.7% through 2034. The market is expected to cross US$ 13.5 billion by 2034.

With the rise of digital technologies, such as RFID tags and QR codes, integrated into liquid packaging boards, manufacturers can now enhance product traceability and authentication processes. These innovations allow for real-time tracking of products throughout the supply chain, enabling improved inventory management, supply chain visibility, and consumer engagement.

By leveraging digitalization, companies can ensure greater transparency and accountability in their operations, while also enhancing the overall consumer experience through interactive packaging solutions.

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One of the notable trends in the liquid packaging board industry is the integration of advanced technologies to improve product performance and functionality. Manufacturers are investing in innovative coating technologies and barrier solutions to enhance the moisture resistance, printability, and shelf-life extension of liquid packaging boards. There is a growing emphasis on customization and personalization in packaging design, driven by the need to differentiate products and enhance brand visibility on retail shelves. Moreover, the adoption of digital printing techniques enables cost-effective short runs and on-demand printing, catering to the evolving needs of brand owners and consumers for flexible packaging solutions.

Key Takeaways from the Market Study

  • The liquid packaging board industry in the United States is anticipated to rise at a CAGR of 1.6% through 2034.
  • The liquid packaging board industry in the United Kingdom is projected to rise at a CAGR of 1.1% through 2034.
  • China’s liquid packaging board industry is likely to witness expansion at a CAGR of 4.5% through 2034.
  • India’s liquid packaging board market is anticipated to expand at a CAGR of 5.5% through 2034.
  • Japan’s industry is anticipated to rise at a CAGR of 1.9% through 2034.

Competitive Landscape

The industry may witness further consolidation through mergers and acquisitions. This allows companies to expand their geographic reach, product portfolios, and production capacity. Additionally, strategic partnerships between manufacturers, raw material suppliers, or recycling companies can create a competitive edge by optimizing resource management and cost efficiency.

Sustainability is a crucial driver of competition. Companies that prioritize eco-friendly practices, such as using recycled content, implementing sustainable forestry practices, and developing biodegradable board options, can attract environmentally conscious consumers and businesses. Moreover, continuous innovation in areas like barrier technology, printability, and functionality of liquid packaging boards can create differentiation and cater to evolving customer needs.

Cost competitiveness remains a significant factor, especially in price-sensitive markets. Manufacturers must optimize their production processes, strategically source materials, and explore alternative materials to maintain affordability. Additionally, regional players in emerging markets with lower production costs can challenge established players, particularly in their local markets.

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Recent Developments:

  • BillerudKorsnäs presented a new paperboard barrier technology with enhanced oxygen and grease resistance, making it ideal for packaging a broader range of liquid products, including sensitive oils and dairy alternatives.
  • Clearwater Paper has announced a strategic acquisition to enter the European market to expand its worldwide reach and market dominance in the liquid packaging board area.
  • Elopak remains a key player in the aseptic packaging area, having recently introduced new, lightweight aseptic carton designs that improve sustainability while retaining product integrity.

About Future Market Insights Inc. (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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