The global high protein yogurt market is expected to reach a market valuation of US$ 36.6 billion in the year 2023. Based on the survey reports, the global market value progressed at a CAGR of roughly 2.6% over the last half-decade from 2018 to 2022. According to a new analysis report by FMI, the overall market is projected to accelerate with a CAGR of 7% between 2023 and 2033.
High-protein foods and beverages, such as yogurt, are becoming increasingly popular among health-conscious people worldwide. So, the whole market is expected to take a positive leap forward, with a 7% annual growth rate projected between 2023 and 2033. By maintaining this amazing pace of growth, the market’s overall worth is expected to reach a whopping US$ 70.1 billion by the end of 2033.
As individuals move away from non-vegetarian foods, high-protein yogurt has become a convenient and delicious option to meet protein needs. Yoghurt consumption is becoming more accepted as a dietary intervention for treating protein deficiency, which has driven demand in recent years.
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The growing popularity of live probiotic cultures is another reason behind the increase in sales of high protein yogurt globally. Additionally, the industry has seen a surge in demand as more people who are lactose intolerant look for alternatives or substitutes to conventional dairy products.
Consumers across the countries are growing more health conscious and are looking for nutritive solutions without compromising flavor. Yogurt with a high protein content meets this criterion as it combines the creamy delight of regular yogurt with protein ingredients. So, the market is expanding beyond merely the health and fitness segment as it has become widely popular among a variety of regular customers.
Key Takeaways from the High Protein Yogurt Market Study Report
- With a substantial market share of 23%, the United States took the lead in sales of high protein yogurt in the year 2022. The higher market share in this region is mostly due to the acceptance of high-protein diets and the focus on healthy eating practices.
- Germany continues to have a prominent position in the high protein yogurt industry and it held 10% of the global revenue in 2022. Meanwhile, the demand for high-protein yogurt in the United Kingdom is expected to advance at a surprising growth rate of 7.1% through 2033.
- The market in India is expected to grow at a faster rate, following a year-on-year growth rate of 6% during the anticipated period.
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High Protein Yogurt Market by Category
By Nature:
- Organic
- Conventional
By Product Type:
- Spoonful
- Drinkable
By Source:
- Dairy-Based,
- Plant-Based
By Flavor:
- Regular
- Flavored
- Berries
- Vanilla
- Chocolate
- Peach
- Mango
- Other Flavors
By Sales Channel:
- Food Service
- Store-Based Retailing
- Hypermarkets/Supermarkets
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia and Pacific
- Middle East & Africa (MEA)
Competitive Landscape for the High Protein Yogurt Market Players
Chobani, Danone, Epi Ingredients, Epigamia, General Mills, Koninklijke DSM, Oikos, Pow-Cow, Yeo Valley, and Yoplait Light are some top players in this market. This market’s expanding customer base has been a major factor in the expansion and globalization of industries in recent years.
With numerous crucial discoveries, the high protein yogurt business is currently going through a flavor-packed revolution. Prominent market players are offering a balanced blend of protein and gut-friendly bacteria to entice more consumers and grow their market share.
Recent Developments by the High Protein Yogurt Manufacturing Industries
Chobani LLC announced the introduction of their new Chobani Protein brand of high protein yogurts in January 2023. This new product line comes in a number of flavors, including strawberry, blueberry, and vanilla, and each serving has 20 grams of protein.
General Mills, a leading layer in the high protein yogurt and snacks market, announced in February 2023 that it would buy Epic Provisions. With this purchase, General Mills is now having access to the expanding high protein yogurt industry.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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