E-commerce Boom and Automation Drive Labeling Equipment Market to US$ 6 Billion | FMI

labeling equipment market
labeling equipment market

The labeling equipment market is expected to have significant growth between 2023 and 2033, growing at a 4.9% CAGR to reach an anticipated valuation of US$ 6,011.9 million by that year. There is an increasing demand for accurate, efficient, and user-friendly labeling solutions across multiple industries, which can be attributed to various factors.

The burgeoning e-commerce industry is largely to blame for this market’s expansion. The necessity for labeling equipment is rising as online shopping gains popularity and more effective labeling solutions are required to guarantee accurate and on-time product deliveries. The food and beverage industry is also driving this demand by pursuing automation in order to improve sales and offer comprehensive product information.

Manufacturers are using automatic labeling machines more and more because of their exact adhesive precision and superior labeling options. These devices increase output, decrease waste and downtime in the process, and produce high-quality label application, which accelerates market expansion. The market for labeling equipment is also being driven by elements such as population density and shifting consumer preferences for packaged goods.

Market participants’ strategic collaboration is driving innovative packaging solutions, leading to investments in top-notch automated packaging machinery. It is expected that the packaging industry would undergo a significant transition in the next years, bolstered by more funding allocated to talents related to research and development.

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Key Takeaways:

  1. The global labeling equipment market is projected to reach US$ 6,011.9 million by 2033, growing at a CAGR of 4.9% from 2023.
  2. The expansion of the e-commerce industry and the demand for automation in the food and beverage sector are major drivers of the labeling equipment market.
  3. Automatic labeling machines with high-quality solutions and precise adhesive accuracy are gaining popularity among manufacturers.
  4. Strategic collaborations and increased funding towards packaging machinery and research capabilities are fostering innovation in the packaging industry.
  5. The growing global population, increasing preference for online shopping, and demand for convenient foods are contributing to the market’s growth.

Growth Drivers

  •  The global labeling equipment market is expected to rise amid the launch of novel technologies with scientific breakthroughs, encouraging greater automation.
  • COVID-19 pandemic supported spike in consumption of pharmaceutical products, which fuelled the demand for labeling equipment amid rising focus on pharmaceutical labels.

Competitive Landscape

Companies operating in the labeling equipment market are indulging in product development, market expansion, and mergers and acquisitions to improve their value share in the market.

  • In May 2019, SATO launched its new sales branch in Johor, Malaysia. The company increased their business by penetration of their products in untapped markets.
  • On July 30, 2019, the Sidel Group expanded its footprint in India to cater to the needs of the Asia Pacific market.
  • In July 2021, Cosmo Films Ltd. launched BOPP based direct thermal printable top coated film for thermal printing applications with proprietary coatings.

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Key Players:

  • Quadrel Labeling Systems
  • Krones AG
  • KWT Machine Systems Co. Ltd.
  • Label-Aire, Inc.
  • Sidel Group
  • Nita Labeling Equipment

Labeling Equipment Market: Europe and China Driving Growth

Europe: Europe is a key driver of growth in the labeling equipment market, holding a significant market share of 27.5% in 2022. With a projected CAGR of 5% during the forecast period, it is expected to further increase its market share to 28.2% by the end of 2023. The region benefits from the rising demand for functional food and beverage products, increased spending on pharmaceuticals and healthcare products, and stringent labeling regulations.

China: China is experiencing rapid growth in the labeling equipment market, with a projected CAGR of 7.2% during the forecast period. The increasing consumer awareness about packaging quality has fueled the demand for high-speed and high-quality labeling solutions in the food industry. China and Taiwan are major exporters of automatic labeling machines in the Asia-Pacific region. Technological advancements and the pursuit of improved productivity in industries like food and beverage, pharmaceuticals, and chemicals are driving the demand for labeling machines in China.

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Labeling Equipment Market by Category

By Product Type:

  • Top Labeling Equipment
  • Bottom Labeling machine
  • Top & Bottom Labeling Equipment
  • Wrap Labeling Equipment
  • Front & Back Labeling Equipment
  • Full Body Sleeve Labeling Equipment

By Technology:

  • Automatic
  • Semi-Automatic
  • Manual

By Labeling Equipment:

  • Primary Applicators
  • Print & Apply
  • RFID Labeling Solution

By Labeling Type:

  • Adhesive Based Labeling
  • Non-Adhesive Based Labeling

About FMI

Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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