The Diet Candy market is anticipated to expand at a CAGR of 3.7% over the anticipated forecast period, according to research from Future Market Insights. By 2032, the market value is anticipated to have increased from US$ 1,959.4 million in 2022 to US$ 2,817.8 million. At the end of 2021, the Diet Candy market was valued at US$ 1,867.9 Mn, and in 2022, it is anticipated to grow by 4.9% year over year.
Concerns over weight gain among adults and children around the world, as well as advanced formulation and better testing goods, have all contributed to the expansion of the global diet candy industry in recent years. The usage of artificial sweeteners has increased significantly, allowing for a few novel combinations of texture, flavour, and look of diet sweets.
Low sugar offering is the key offering of this product. There is a high demand for low sugar products in the developed regions. The diet candy market is divided between nutritive and nonnutritive sweeteners. Nonnutritive sweeteners which do not have any nutritive value but hundreds of times of sweetness of sugar and nutritive which have fewer calories along with milder sweet taste.
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The shifting trends of consumers towards healthier food with low calories and higher nutritious content is anticipated to have a positive impact on the diet candy market over the forecast period. The development of candies having collective benefits with reasonable price is likely to have future prospects for the global diet candy market.
The global diet candy market is expected to continue to attract further deals and investments and likely to remain dynamic and evolving during the forecast period. The fast growing products and innovation trends can help businesses to identify most promising entry ideas to the global diet candy market. In some regional diet candy market customers are highly insensitive to the price but in some circumstances customers are willing to purchase where they consider diet candy as affordable luxury.
In terms of geography, the global diet candy market has been divided in to five key regions including North America, Latin America, Europe, Asia-Pacific and Middle East & Africa.
The global diet candy market is expected to register healthy CAGR during the forecast period. North America is anticipated to be the dominant for global diet candy market followed by Asia Pacific and Europe. North America diet candy food market is characterized by favorable regulatory scenario and approval of several functional food products by FDA and USDA. The market in Asia-Pacific region is expected to grow at highest CAGR over the forecast period.
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Key Players
Some of the key players in the global diet candy market are Carmit Candy, TruJoy Sweets, Nestle, Hersey, Russell Stover, Tootsie Roll etc.
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- Market Segments
- Market Dynamics
- Market Size
- Supply & Demand
- Current Trends/Issues/Challenges
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Regional analysis includes
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East and Africa
The report is a compilation of first-hand information, qualitative and quantitative assessments by industry analysts, and inputs from industry experts and industry participants across the value chain. The report provides an in-depth analysis of parent market trends, macroeconomic indicators, and governing factors, along with market attractiveness as per segments. The report also maps the qualitative impact of various factors on market segments and geographies.
Diet Candy Market
Based on the type of candy the global diet candy market is segmented into:
- Sugar-free
- Hard candy
- Diet chocolate
- Chewy candy
Based on the distribution channel the global diet candy market is segmented into:
- Supermarkets/ Hypermarkets
- Independent Retailers
- Convenience Stores
- Service Stations
- Specialist
- Others
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