According to newly released data by Future Market Insights (FMI), the Waterproof Sneakers market is estimated at US$ 230.3 million in 2022 and is projected to reach US$ 354.2 million by 2032, with a CAGR of 4.4% from 2022 to 2032.
Rising demand from diverse industries and sectors, coupled with an increase in adventure trips and explorations worldwide, along with the necessity for waterproof footwear in regions experiencing heavy rain and snowfall, are sustaining the waterproof sneakers market.
These sneakers are famous among outdoor enthusiasts who enjoy roaming through nature. Because trekking and climbing may require hiking on icy slopes, these shoes may become wet and cause cold feet. To avoid such situations, hikers and climbers choose waterproof shoes that do not become wet from ice. Waterproof shoes are most popular in areas with heavy snowfall and rains. These people use waterproof shoes because they do not get wet, dry quickly, and give total foot protection. In certain areas, these waterproof sneakers are routinely worn on a regular basis.
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Waterproof footwear is becoming more popular in some areas as individuals begin to spend money on leisure activities. Furthermore, the impact of Western countries, as well as social media marketing, are assisting the waterproof sneakers business to thrive.
However, the major restrain to the market is counterfeit goods. Fake manufacturers provide waterproof shoes with inferior quality and inexpensive costs, enticing an increasing number of buyers. There are also various waterproofing sprays and products in the market that compete with waterproof shoes.
Key Takeaways from the Waterproof Sneakers Market Study
- Lace-up type of the waterproof sneakers are popular among the consumers. The laces are helpful to adjust the tightness and snug fit of shoes as per comfort. Additionally, laces add good looks and also close up possible entry points for water.
- Soles of the waterproof sneakers are made using polyurethane. The material is used as it is waterproof, have strength and flexibility and can absorb shocks without bending, which are ideal sole properties.
- Men’s waterproof sneakers are having high demand than women’s and children. As men are involved in more adventure activities, they tend to buy these waterproof sneakers more.
- In the case of regional analysis of regions like the Europe is expected to gain traction in the Waterproof Sneakers market.
“Waterproof shoes are an excellent alternative for keeping feet dry in inclement weather. People use these shoes frequently because they protect them from blisters and other infections caused by moist shoes, increasing sales in many regions.” Says an FMI Analyst.
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Regulations on international transportation disturbed both the raw material and finished goods supply chains. The primary sales channels for the waterproof footwear, retail and online, have been closed. The Manufacturing hubs throughout the world were effected by two factors. First, operations were halted as a result of the epidemic. Then there’s the growing number of order cancellations from international customers who are unable to sell or hoard products. Following Pandemic, many potential buyers switched to more comfortable footwear, affecting total sales of the waterproof sneakers.
Who is winning?
Leading players operating in the sneaker market
- Skechers
- Nike
- Adidas
- Quechua
- Wildcraft
- ASIAN
- Asics
- Columbia
- New Balance
- ON
- North Face
- ECCO
- Nike ACG
- Solomon
- Others
Get More Valuable Insights
Future Market Insights, in its new offering, provides an unbiased analysis of the sneaker market, presenting historical demand data (2017-2021) and forecast statistics for the period from 2022-2032. The study divulges compelling insights on the Waterproof Sneakers Market by Closure Type (Lace-Up, Elastic, Velcro, Slip-On, Others), Sole Material (Rubber, Polyurethane, Leather, EVA, Others), Outer Material (Leather, Rubber, PVC, Mesh, Other), Consumer Orientation (Men, Women, Children), Sales Channel (Hypermarket/Supermarket, Wholesalers/Distributors, Specialty Stores, Multi-brand Stores, Independent Small Stores, Online Retailers, Other Sales Channel) & Region – Forecast to 2022-2032
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Waterproof Sneakers Market by Category
By Closure Type
- Lace Up
- Elastic
- Velcro
- Slip-On
- Others
By Sole Material
- Rubber
- Leather
- Polyurethane
- EVA
- Others
By Outer Material
- Leather
- Rubber
- PVC
- Mesh
- Others
By Consumer Orientation
- Men
- Women
- Children
By Sales Channel
- Hypermarket/Supermarket
- Wholesalers/Distributors
- Specialty Stores
- Multi-brand Stores
- Independent Small Stores
- Online Retailers
- Other Sales Channel
By Region
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- MEA
Author
Sneha Varghese (Senior Consultant, Consumer Products & Goods) has 6+ years of experience in the market research and consulting industry. She has worked on 200+ research assignments pertaining to Consumer Retail Goods.
Her work is primarily focused on facilitating strategic decisions, planning and managing cross-functional business operations, technology projects, and driving successful implementations. She has helped create insightful, relevant analysis of Food & Beverage market reports and studies that include consumer market, retail, and manufacturer research perspective. She has also been involved in several bulletins in food magazines and journals.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of ~400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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