Based on the fact that more than 50% of the chemical in colors are removed, the water color market is likely to witness steady growth during 2021-2031, with a CAGR of around 3.5-4.5%, and instead, water is used.
This not only reduces the hidden danger of flammability of colors but also, has no major adverse effect on the user while painting or spraying colors and also, causes minimal pollution to the environment while in consumption.
What is Driving Demand for Water Color Market?
- Advancing industries and increasing customer demand for low volatile natural ingredients in watercolors drive growth.
- Growing interest in the packaging and labeling industry contributes significantly to increased demand.
- Sales of watercolors are expected to rise due to the demand for environmentally friendly and practical products.
- Increasing popularity of watercolors for large-scale usability is a notable trend.
- The evolving printing industry plays a significant role in advancing watercolors sales.
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Innovation in Products thus, Growing the Painting Industry
In the case of water-based colors, the density of the liquid is comparatively lower than the others and thus, has a reduced overall weight. Further, the water colors become easy to handle and thus, help in growing the customer base. Due to the presence of fewer chemicals, the water colors are more versatile and durable, and also usable by kids as well.
The growth in a number of extra recreational activities in educational institutes also increases the demand for safe painting products thus, growing the volume of sales of water colors. Moreover, the rapidly expanding advertisement and textile market are creating a lucrative market for water colors in the future. Better printing quality and effects at an affordable price are also encouraging the usage of water colors.
U.S. and Canada Water Color Market Outlook
North America is one of the largest markets for water color globally due to the fact that parents are very keen on making their kids participate in activities that are separate from the daily curriculum. Thus, high demand for organic and safe colors that are not hazardous are likely to create new growth opportunities for water color market.
In addition, the rapid urbanization and growth in the construction industry are promoting the use of cost-effective, convenient, and reliable products thus, is also encouraging global investment in the industry. Moreover, the recovering industries and commercial sectors are likely to provide a large range of expansion rate and usability of water colors, thus, growing the volume of sales.
Europe Demand Outlook for Water Color
- World-famous painters in Europe play a major role in driving the global painting business.
- Innovation in types of colors is influenced directly by the presence of renowned painters, leading to projected sales growth.
- High adoption rates of smartphones and online shopping facilitate significant expansion of the color industry’s customer base.
- Online retailers provide products globally, contributing to the industry’s growth.
- Increase in manufacturing plants and industries reduces reliance on other countries for material trading, fostering an evolving and growing market for the watercolor industry.
Who are the Key Manufacturers and Suppliers of Water Color?
Some of the leading manufacturers and suppliers of water color include
- Holbein
- Lukas
- Da Vinci
- Maimeri
- Sennelier
- Kremer
- Winsor and Newton
- Blockx
- Daler Rowney
- Grumbacher
- Lefranc & Bourgeois
- Yarka among others.
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain.
The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.
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Key Segments
By Product Type:
- Pure Transparent Watercolors
- Semi-Transparent Watercolors
- Opaque Watercolors
By End User:
- Students
- Artists/ Professionals
By Price Range:
- Less than US$ 25
- US$ 25 – US$ 100
- US$ 100 – US$ 200
- More than US$ 200
By Sales Channel:
- Wholesalers/ Distributors
- Supermarkets/ Hypermarkets
- Specialty Stores
- Multi-brand Stores
- Online Retailers
- Others
By Region:
- North America
- Latin America
- Western Europe
- Eastern Europe
- Asia Pacific
- Japan
- Middle East and Africa
Author
Sneha Varghese (Senior Consultant, Consumer Products & Goods) has 6+ years of experience in the market research and consulting industry. She has worked on 200+ research assignments pertaining to Consumer Retail Goods.
Her work is primarily focused on facilitating strategic decisions, planning and managing cross-functional business operations, technology projects, and driving successful implementations. She has helped create insightful, relevant analysis of Food & Beverage market reports and studies that include consumer market, retail, and manufacturer research perspective. She has also been involved in several bulletins in food magazines and journals.
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