The Greek yogurt market is predicted to develop at an impressive 7.1% CAGR from 2023 to 2033, exceeding the lower 6.6% CAGR witnessed between 2018 and 2022. This significant rise shows the demand for the Greek yogurt market, increasing the market value from US$ 7,851.8 million in 2023 to US$ 14,991.9 million by 2033.
The need for fat-free and weight-loss goods and a shift towards wholesome, nutrient-rich foods are driving factors in the global Greek yogurt market.
Greek yogurt’s versatility as an ingredient, the growing popularity of natural and organic options, and consumer demand for goods with clean labels all contribute to the market’s expansion.
Consumer preferences for various flavors and technological improvements in the dairy industry fuel Greek yogurt sales and global expansion.
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Key Takeaways
- Greek yogurt consumption in India is anticipated to rise rapidly at a CAGR of 6.9% by 2033, driven by rising disposable incomes, greater health consciousness, and a rising desire for wholesome dairy products high in protein.
- Greek yogurt consumption in the United Kingdom is anticipated to increase at a CAGR of 5.5% by 2033, driven by a rise in the need for quick and easy snacks, the acceptance of Mediterranean food, and a preference for better diets.
- The market for Greek yogurt in China is predicted to experience rapid expansion with a CAGR of 11.8% by 2033, propelled by the rising middle class’ taste for high-protein dairy products, urbanization, and the growing health and wellness trend.
- As customers look for healthier alternatives to conventional dairy products and embrace Greek yogurt’s creamy texture, probiotic advantages, and adaptability in various culinary applications, the market for Greek yogurt in Australia is anticipated to develop at a CAGR of 2% by 2033.
- The Greek yogurt market in Japan is anticipated to expand steadily at a CAGR of 4.3% by 2033, driven by rising consumer awareness of the health advantages of Greek yogurts, such as satiety and digestive health, as well as the popularity of Greek-inspired cuisine and global food trends.
Competitive Landscape
Companies like Chobani LLC, Danone SA, FAGE International S.A., General Mills, Inc., and Nestlé S.A. are among the top international competitors in the Greek yogurt sector. These businesses have developed great brand recognition and provide a wide selection of Greek yogurt products to satisfy a variety of consumer tastes.
In the Greek yogurt industry, partnerships and collaborations are frequent. Developing partnerships with dairy farmers, suppliers, and distribution networks guarantee a steady supply of premium ingredients and effective marketing routes. Collaborations with retailers, wellness influencers, and celebrity endorsements increase the brand’s visibility and market reach.
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Recent developments
- Chobani has taken an active role in product innovation, launching new flavors, formulas, and product variations to meet changing consumer tastes. Greek yogurts that are low-fat, non-fat, and made from plants are now part of their extended product lineup, giving customers various dietary needs and preferences.
- To be more ecologically friendly, Chobani declared in August 2021 that paper cups may replace the plastic wrapping on its single-serve oat blend yogurts.
Greek Yogurt: Market Segmentation
By Package Type:
- Cups & Tubs
- Bottles
By Nature:
- Conventional Greek Yogurt
- Organic Greek Yogurt
By Flavor:
- Plain
- Strawberry
- Blueberry
- Vanilla
- Others
By Distribution Channel:
- Supermarket/Hypermarket
- Convenience Stores
- Online Stores
- Others
By Product Type:
- Full-Fat Yogurt
- De-Fat Yogurt
- Fat-Free Yogurt
By Region:
- North America
- Latin America
- Asia Pacific
- The Middle East and Africa
- Europe
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Author by:
Nandini Roy Choudhury (Client Partner for Food & Beverages at Future Market Insights, Inc.) has 7+ years of management consulting experience. She advises industry leaders and explores off-the-eye opportunities and challenges. She puts processes and operating models in place to support their business objectives.
She has exceptional analytical skills and often brings thought leadership to the table.
Nandini has vast functional expertise in key niches, including but not limited to food ingredients, nutrition & health solutions, animal nutrition, and marine nutrients. She is also well-versed in the pharmaceuticals, biotechnology, retail, and chemical sectors, where she advises market participants to develop methodologies and strategies that deliver results.
Her core expertise lies in corporate growth strategy, sales and marketing effectiveness, acquisitions and post-merger integration and cost reduction. Nandini has an MBA in Finance from MIT School of Business. She also holds a Bachelor’s Degree in Electrical Engineering from Nagpur University, India.
Nandini has authored several publications, and quoted in journals including Beverage Industry, Bloomberg, and Wine Industry Advisor.
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